Volunteer: Google Ads Optimization

Antioch, CA (Remote)

Salary Not AvailableIntern/New GradVolunteer

Posted 5 months ago

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Job Summary

Drive Google Ads strategy and staff training for a nonprofit, with analytics integration and content optimization to reach caregivers and expand free support resources.

  • Own or implement Google Ads updates and strategy for caregiver audiences.
  • Must-have: Google Ads/SEM experience with care-focused copy.
  • Volunteer opportunity through Taproot Foundation with nationwide impact.

Job Description

Responsibilities

  • Development of or updates to our nonprofit's Google Ads strategy
  • Training one or two staff members on how to update Google Ads and monitor their performance
  • Setting up integration between Google Ads and Google Analytics
  • Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health
  • Increase visibility for our free 24/7 support line
  • Improve keyword targeting so we reach caregivers across all conditions and age groups
  • Drive traffic to training and respite resources
  • Expand national awareness beyond word of mouth

Requirements

  • experience with Google Ads and/or search engine marketing and copywriting skills.
Caregiver OneCall logo

Caregiver OneCall

Caregiver OneCall is a nonprofit organization headquartered in Antioch, CA, dedicated to supporting unpaid family caregivers. We provide free, 24/7 telephone support to help caregivers navigate the emotional, physical, and financial challenges of caring for a loved one.Our trained team offers emotional support, resource navigation, crisis de-escalation, and referrals to essential services, ensuring caregivers never feel alone in their journey. Whether caring for an aging parent, a loved one with a disability, or someone facing a serious illness, we are here to listen, guide, and connect caregivers to the help they need.At Caregiver OneCall, we believe that caregivers deserve care too. Our mission is to provide a lifeline of support so that those who give so much to others can receive the help they deserve.📍 Based in Antioch, CA | Serving caregivers across Contra Costa County and beyond📞 Free 24/7 Support Line | Because caregivers should never have to navigate alone

Founded in 2025
Antioch, California, USA
7 employees (1 in marketing)

Headcount Trend

Current headcount: ~7

Marketing Team

Marketing Team Size
1 (14% of company)