Responsibilities

• Visual concepts and creative approaches that translate business objectives, campaign strategies, and technical information into cohesive, engaging brand experiences.
• Lead-generation and sales assets, including infographics, digital ads, presentations, brochures, case studies, landing pages, email graphics, social content, direct mail, tradeshow materials, and other campaign visuals.
• Original photography and video content at Fathom facilities, events, and customer-facing activities.
• Videos from concept through completion, including planning, shooting, editing, motion graphics, captions, and final publishing.
• WordPress landing pages and campaign pages using approved brand and conversion best practices.
• Reusable templates, design standards, and visual systems that improve efficiency, strengthen brand consistency, and elevate the quality of Fathom’s communications across teams and channels.
• Recommendations for evolving Fathom’s visual identity and improving how the brand is expressed across campaigns, presentations, digital experiences, events, photography, video, and sales materials.
• You independently seek out context, interview subject-matter experts, review existing materials, and translate complex information into clear, engaging visuals.
• You work with urgency, manage multiple priorities, and consistently deliver polished work on deadline.
• You think beyond individual deliverables and consider how each project contributes to a cohesive, recognizable, and elevated Fathom brand.

Requirements

• 5-7 years of professional experience creating visual communications for a marketing team.
• Ability to take a loose idea, technical concept, or business objective and independently develop the visual strategy, creative concept, and final execution without requiring completed copy or fully developed creative direction.
• Advanced in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, etc.).
• Hands-on experience building and updating pages in WordPress.
• Advanced photography and videography skills.
• Experience in a fast-paced, deadline-driven environment with strong attention to detail and project ownership. Fast, efficient, and detail obsessed. You thrive under deadlines and move with urgency.
• Experience in B2B marketing; manufacturing, industrial, engineering, or another technical industry is strongly preferred.
• A strong portfolio demonstrating high-quality visual communications, presentations, campaign creative, photography, and video. The portfolio should show not only polished final work but also the candidate’s ability to translate business objectives, audience needs, or complex information into an effective visual approach. A portfolio will be required as part of the interview process.
• Ability to work from Fathom’s Hartland, WI office two days per week and travel as business needs require.

Preferred

• Experience in B2B marketing; manufacturing, industrial, engineering, or another technical industry is strongly preferred.

Benefits

• Health Benefits: Medical, dental, and vision coverage. Life insurance, short-term and long-term disability insurance.
• Additional Benefits: Paid time off, Floating Holidays, Volunteer time off, and sick time off (depending on state of employment). 401k Plan
• Employee Perks: Discounts on products and services.