Video Content & Motion Graphics Creator

Wixom, MI (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own multimedia content creation and production across social and marketing channels, establishing consistent motion systems while collaborating with Social Media and Creative teams to drive brand growth and timely, engaging storytelling.

  • Content Production: Concept, shoot, edit, and finalize photo, video, and motion graphics for social, General RV channels, and campaigns.
  • Brand Systems & Campaigns: Develop branded motion systems and assets across video series and initiatives.
  • Collaboration & Delivery: Partner with Social Media/Creative teams to ensure timely, audience-relevant content that aligns with campaign goals.

Job Description

Responsibilities

  • Conceptualize, shoot, edit, and produce engaging photo, video, and motion graphic content for social media, GeneralRV.com, broadcast, streaming, and other marketing channels
  • Create high-quality motion graphics and animations including typography, transitions, logo animations, product callouts, and branded graphics packages that enhance storytelling and audience engagement
  • Develop consistent branded motion systems and creative assets across campaigns, video series, and marketing initiatives
  • Collaborate closely with the Social Media and Creative teams to create fresh, engaging content that supports brand growth and campaign goals
  • Stay current on social media and industry trends to create timely, performance-driven content
  • Deliver photo and video assets on schedule while managing multiple projects, timelines, and content calendars
  • Quickly learn and execute established creative processes and brand standards
  • Travel multiple times per month for on-location shoots at vendor sites and dealerships nationwide
  • Bring a passion for storytelling and creating content that is relevant, entertaining, and engaging for audiences

Requirements

  • Bachelor’s degree in Video Production, Marketing, Advertising, or related field preferred
  • 1–3 years of experience creating video, photo, and motion graphic content for digital and social platforms
  • Proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, Lightroom, and Photoshop
  • Strong portfolio demonstrating video production, motion graphics, animation, and post-production capabilities
  • Experience creating engaging social media content with a strong understanding of current trends and platform best practices across Facebook, Instagram, YouTube, TikTok, LinkedIn, and emerging channels
  • Hands-on experience with production equipment including cameras, gimbals, lighting, and audio gear
  • RV or camping industry experience is a plus, but not required
  • Online portfolio showcasing relevant work is required

Preferred

  • RV or camping industry experience is a plus, but not required

Benefits

  • General RV offers a comprehensive benefits package that includes medical, dental, vision, life insurance options, paid vacations and a 401k with company matching.
General RV Center logo

General RV Center

3.0 Glassdoor

General RV Center and its family of companies, which includes America's Choice Insurance Partners and Salem Distributors, are a large multi-state employer founded in 1962 in the heart of the Motor City. General RV has become the nation's largest family-owned RV Dealer, and what started as a small ‘mom and pop’ operation has since grown to 17 locations in Michigan, Ohio, Illinois, Florida, Utah, Virginia, and Pennsylvania. Additionally, General RV also has a globally recognized eCommerce division that reaches clients throughout the world.In 2001, General RV reached new heights when Statistical Surveys, Inc. announced that General RV had become the largest volume RV dealer in the country. Since 2014, General RV Center has been named by Crain's Detroit as one of Michigan's largest and fastest-growing privately held companies. LOCATIONS:-Wixom, MI (Headquarters)-Brownstown, MI (Metro Detroit)-Mt. Clemens, MI (Metro Detroit)-Birch Run, MI (Mid-Michigan)-Wayland, MI (Grand Rapids) -White Lake, MI (Metro Detroit)-Draper, Utah (Greater Salt Lake City)-Huntley, Illinois (West Chicago)-Orange Park, Florida (Jacksonville)-Dover, Florida (Greater Tampa area)-Ocala, Florida-Fort Myers, Florida-Fort Pierce, Florida -Winter Garden, Florida -North Canton, Ohio (Metro Cleveland)-Richmond, Virginia-Elizabethtown, Pennsylvania-West Chester, Pennsylvania

Founded in 1962
Wixom, Michigan, USA
1.2K employees (85 in marketing)
42% recommend to a friend
30% CEO approval

Traffic Signals

Monthly Visitors
407.4K
Monthly Google Ads Budget
$159.9K
Traffic Source Mix
Search
57.5%
Direct
32.3%
Referral
5%
Social
4.2%
Paid
0.9%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
42 (4% of company)

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