Company overview

General RV Center and its family of companies, which includes America's Choice Insurance Partners and Salem Distributors, are a large multi-state employer founded in 1962 in the heart of the Motor City. General RV has become the nation's largest family-owned RV Dealer, and what started as a small ‘mom and pop’ operation has since grown to 17 locations in Michigan, Ohio, Illinois, Florida, Utah, Virginia, and Pennsylvania. Additionally, General RV also has a globally recognized eCommerce division that reaches clients throughout the world.In 2001, General RV reached new heights when Statistical Surveys, Inc. announced that General RV had become the largest volume RV dealer in the country. Since 2014, General RV Center has been named by Crain's Detroit as one of Michigan's largest and fastest-growing privately held companies. LOCATIONS:-Wixom, MI (Headquarters)-Brownstown, MI (Metro Detroit)-Mt. Clemens, MI (Metro Detroit)-Birch Run, MI (Mid-Michigan)-Wayland, MI (Grand Rapids) -White Lake, MI (Metro Detroit)-Draper, Utah (Greater Salt Lake City)-Huntley, Illinois (West Chicago)-Orange Park, Florida (Jacksonville)-Dover, Florida (Greater Tampa area)-Ocala, Florida-Fort Myers, Florida-Fort Pierce, Florida -Winter Garden, Florida -North Canton, Ohio (Metro Cleveland)-Richmond, Virginia-Elizabethtown, Pennsylvania-West Chester, Pennsylvania
Founded in 1962
Wixom, Michigan, USA
1.2K employees (85 in marketing)
42% recommend to a friend
38% positive business outlook

Salaries

Typical salary range

$50,000 – $65,000

/ yr

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People

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Headcount +2.8% year over year

Audience

Monthly website visitors
407.4K
Month over month-12.9%
Quarter over quarter-15.5%
Top sourceSearch (57.5%)
Ad budget per month$159.9K
Average search rank45.3
Traffic source mix
Search
57.5%
Direct
32.3%
Referral
5%
Social
4.2%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

10.5K

12-mo growth

+15.6%

Monthly growth

+2%

News

Links