Responsibilities

• Cultural Strategy & Brand Building
• Develop communications and cultural marketing strategies that drive brand relevance, consumer engagement, and business growth.
• Identify emerging cultural trends, shifts in consumer behavior, and whitespace opportunities that position brands at the center of culture.
• Translate business objectives and brand priorities into actionable strategic frameworks and integrated communications plans.
• Build long-term cultural platforms and programs that create sustained relevance while delivering against annual business objectives.
• Serve as a trusted strategic advisor to clients on culture, communications, consumer behavior, and brand growth.
• Campaign Ideation & Creative Leadership
• Lead the development of breakthrough campaign ideas rooted in cultural insight and earned-first thinking.
• Partner with creative, social, experiential, influencer, media, and talent teams to bring ideas to life across the full marketing ecosystem.
• Ensure campaigns are designed to generate earned media while driving consumer participation, social engagement, and brand advocacy.

Requirements

• Bachelor's degree in Public Relations, Communications, Marketing, Journalism, Business, or a related field.
• Eight (8) to ten (10)+ years of experience in communications, cultural marketing, integrated marketing, public relations, brand strategy, or a related field.
• Minimum five (5) years of experience leading and managing teams.
• Proven experience developing and executing communications and cultural marketing programs for premium, luxury, lifestyle, fashion, music, hospitality, entertainment, or spirits brands.
• Demonstrated success creating integrated campaigns that generate earned media, consumer engagement, and measurable business impact.
• Experience managing agency partnerships, cross-functional teams, and multiple stakeholder groups.
• Strong presentation, writing, storytelling, and client leadership skills.

Benefits

• a hybrid work model;
• a “work from anywhere in the US” policy (up to four weeks a year);
• a year-round staff training and development curriculum;
• a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/)
• Perks? We have perks. When you work at HUNTER, you can expect Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.
• Founded in 1989, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, creating work that matters in strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach and content creation and distribution.
• See us in action here: https://hunterpr.com