Vice President, Marketing

Rockville, MD (Hybrid)

$216K/yr – $389K/yrSenior Level15+ years expFull time

Posted 7 days ago

Job Description

Responsibilities

  • Build and Lead a High-Performance Marketing Organization: Recruit, develop, and retain top-tier marketing talent across all marketing functions, ensuring a highly skilled, diverse, and motivated team.
  • Establish and implement a global marketing strategy that supports business growth and customer acquisition.
  • Product Marketing: Oversee the product marketing function to ensure successful product positioning, messaging, and promotion in alignment with customer needs and R&D priorities.
  • Brand Management: Lead efforts to maintain and enhance the company’s global brand reputation.
  • Digital Marketing: Drive digital transformation and optimize the company's digital presence across websites, social media, email campaigns, and search engine marketing (SEO/SEM).
  • Content Marketing: Oversee the development of compelling content that supports brand messaging and addresses various stages of the customer journey.
  • Demand Generation: Lead demand generation strategies to fuel sales pipeline growth.
  • Collaborate with the sales team to develop integrated campaigns that drive customer acquisition and market penetration.
  • Market Research & Insights: Lead market research initiatives to stay ahead of market trends, customer behavior, and competitive activities.
  • Events & Trade Show Management: Oversee the planning and execution of industry events, trade shows, and conferences, ensuring effective participation that supports lead generation and brand positioning.

Requirements

  • Bachelor’s degree in marketing, business administration or a related field is required.
  • Seven years of management experience.
  • Minimum of 15 years of progressive experience in marketing leadership roles within life sciences, healthcare, or biotech sectors, with a strong global focus.
  • Demonstrated experience in driving significant business growth through innovative marketing strategies.
  • Experience with brand development, product marketing, content creation, demand generation, and customer engagement programs.

Preferred

  • MBA or relevant advanced degree is highly preferred.

Benefits

  • medical, dental, and vision coverage, along with prescription benefits.
  • 401(k) plan with company matching, flexible spending accounts, and company-paid short- and long-term disability insurance as well as group life and accidental death and dismemberment insurance.
  • paid vacation, paid sick leave, paid holidays, and paid parental leave, along with an employee assistance program.
  • Additional voluntary perks include a fitness club membership contribution, pet insurance, identity theft protection, home and auto insurance discounts, and optional supplemental life insurance.
MESO SCALE DIAGNOSTICS, LLC. logo

MESO SCALE DIAGNOSTICS, LLC.

3.1 Glassdoor

Founded in 1995, Meso Scale Discovery (MSD) is a global leader in the development, manufacture, and commercialization of innovative assays and instruments for the measurement of molecules in biological samples. MSD’s proprietary MULTI ARRAY technology enhances medical research and drug development by enabling researchers to profile many biomarkers simultaneously in a single sample without compromising assay performance. MSD’s technology has been widely adopted by researchers in pharmaceutical companies, government institutions, universities, and clinical laboratories worldwide for its high sensitivity, excellent reproducibility, and wide dynamic range. Throughout its history, MSD has continued to evolve its technology platform to enable researchers to solve complex biological questions and, as the Company looks toward the future, it is expanding into clinical applications and the emerging fields of personalized medicine and companion diagnostics.

Founded in 1995
Rockville, Maryland, USA
1K employees (10 in marketing)
60% recommend to a friend
25% CEO approval

Salaries

Posted range

$216K/yr – $389K/yr

Taken straight from the job posting.

See all MESO SCALE DIAGNOSTICS, LLC. salaries

Marketing Team

Marketing Team Size
6 (1% of company)
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
78.2K
Traffic Source Mix
Search
51.6%
Direct
41.6%
Referral
5.5%
Social
0.8%
Paid
0.5%

Headcount Trend

Current headcount: ~1K
MESO SCALE DIAGNOSTICS, LLC. logo

Vice President, Marketing

MESO SCALE DIAGNOSTICS, LLC. · Rockville, MD · Hybrid