Temporary Marketing Assistant - Wolfe University Center (BBC)
Florida International University
Miami, FL (On-site)
In-houseTemporaryIntern/new grad2+ years exp.
2 hrs ago
Vice President of Marketing & Communications
Montgomery, AL (On-site)
Salary Not AvailableSenior Level8+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive YMCA branding and communications at the association level to grow membership, ensure consistent messaging, and strengthen community impact.
- Own association‑level brand stewardship and messaging across locations and channels.
- Must-have: 8+ years in marketing/communications leadership; nonprofit preferred.
- Standout: Budget ownership for ads, marketing, and partnerships that expand community reach.
Job Description
Responsibilities
- Ensure all marketing and communication efforts reflect the YMCA’s mission, values, and community impact across locations and channels.
- Lead association‑level brand stewardship, maintaining brand integrity, consistency, and voice across locations, programs, and communications channels.
- Develop and implement association‑wide brand standards, messaging frameworks, and visual identity guidelines.
- Educate staff and volunteers on brand usage and cause‑driven messaging to ensure alignment and consistency.
- Develop and execute comprehensive marketing strategies that support membership growth, engagement, retention, and community reach.
- Collaborate with Membership, Operations, Development, and Branch leadership to align marketing efforts with organizational priorities.
- Utilize market research, data, and performance metrics to inform strategy, messaging, and resource allocation.
- Monitor trends, public perception, and community needs to strengthen relevance and responsiveness.
- Seek and solidify sponsors, partnerships and collaborations to further advertising and promotion of the YMCA and promote service to the community.
- Oversee publications including program guides, brochures, flyers and banners for all branches and special events.
Requirements
- Bachelor’s degree in marketing, Communications, Public Relations, or related field required; Master’s degree preferred.
- Minimum of 8 years of progressively responsible leadership experience in marketing and communications; nonprofit or mission‑driven experience preferred.
- Demonstrated experience in brand management, storytelling, and communications strategy within a multi‑site or complex organization.
- Strong written, verbal, and interpersonal communication skills.
- Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
- YMCA Organizational Leader certification preferred or ability to obtain within required timeframe.
- Current CPR, First Aid/AED or within 30 days of hire; YMCA Safety Trainings
Preferred
- Experience leading sponsorships, partnerships, and collaborations
- Experience with crisis communications in large organizations
- YMCA Organizational Leader certification preferred
Benefits
- YMCA Family Membership
- Program Discounts
- Comprehensive Benefits
- (Medical, Dental, Vision, Long & Short Term Disability, Life Insurance)
- 12% Employer‑Funded Retirement Plan (Once Eligible)
- Generous PTO
- 8 Paid Holidays
- Troy University Tuition Discount for Staff and Dependents
- Professional Development Opportunities & trainings
YMCA of the USA
YMCA of the USA is the national resource office for the nation's YMCAs. Located in Chicago, IL, YMCA of the USA exists to serve YMCAs. To address the specific needs of communities, each YMCA is an independent organization, autonomous and separate from YMCA of the USA. They are required by the national constitution to pay annual dues, to refrain from discrimination and to support the YMCA mission. All other decisions are local choices, including programs offered, staffing and style of operation.Learn, Grow and Thrive with a Career at the Y Imagine going to work knowing that what you do each day positively affects the lives of the people in your community. Working at the Y, you'll discover more than a job-you'll enjoy a career with a future and the opportunity to make a lasting difference in the lives of those around you. Our staff members-of all ages and backgrounds and life experiences-enjoy the personal satisfaction that comes from nurturing the potential of youth and teens, improving the nation's health and well-being and providing support to our neighbors. The Y ensures that everyone has the opportunity to become healthier, more confident, connected and secure.Search for open positions at Ys across the U.S.: https://www.ymca.org/get-involved/careers/opportunities/open-positions
Traffic Signals
Monthly Visitors
417K
Traffic Source Mix
Search
58.4%
Direct
34.7%
Referral
5%
Social
1.4%
Paid
0.4%
Headcount Trend
Current headcount: ~35.2K
Marketing Team
Marketing Team Size
192 (1% of company)
