Vice President of Marketing & Communications | Global Brand Growth | Beauty & Wellness

Culver City, CA (On-site)

$204K/yr – $252K/yrSenior Level10+ years expFull time

Posted 10 days ago

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Job Summary

You will own Oliveda’s global marketing strategy, build the brand, and lead a high‑performing team to accelerate awareness, acquisition, retention, and loyalty across markets.

  • Define brand positioning and messaging across consumer touchpoints
  • Drive DTC growth and performance across digital channels
  • Develop and mentor a global marketing organization

Job Description

Responsibilities

  • Own Global Marketing Strategy & Brand Growth
  • Drive Direct-to-Consumer (DTC) Growth
  • Build a World-Class Marketing Organization
  • Lead Communications & Brand Voice
  • Drive Performance & Business Impact
  • Partner Across the Organization
  • Develop and execute Oliveda’s global marketing strategy aligned with business objectives and growth goals.
  • Define brand positioning, messaging, and storytelling across all consumer touchpoints.
  • Build strategies that increase awareness, customer acquisition, engagement, and long-term loyalty.
  • Identify opportunities to expand market presence and strengthen Oliveda’s leadership position.

Requirements

  • 10+ years of senior marketing leadership experience within beauty, skincare, wellness, luxury, or premium consumer brands.
  • Proven success building and scaling consumer brands through brand strategy, DTC growth, and integrated marketing.
  • Experience owning global marketing strategy and leading high-performing teams.
  • Strong understanding of eCommerce, digital marketing, social media, consumer acquisition, and retention strategies.
  • Demonstrated ability to translate brand vision into measurable business results.
  • Exceptional communication, storytelling, and executive presentation skills.
  • Experience operating in fast-growing, entrepreneurial environments.

Preferred

  • Has successfully scaled premium consumer brands.
  • Understands the intersection of brand building, performance marketing, and consumer behavior.
  • Knows how to create cultural relevance and emotional connections with customers.
  • Builds teams, develops talent, and drives excellence.
  • Is passionate about sustainability, innovation, wellness, and purpose-driven brands.
  • Wants to play a defining role in building the future of beauty.

Benefits

  • Medical, Dental, and Vision Insurance
  • Life and Health Insurance
  • 401(k)
  • Professional growth opportunities

Traffic Signals

Monthly Visitors
79.2K
Traffic Source Mix
Search
28.1%
Direct
55.1%
Referral
8.2%
Social
6.9%
Paid
1.3%

Headcount Trend

Current headcount: ~54

Marketing Team

Marketing Team Size
5 (9% of company)
Median Career Experience
39 years
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
2