Vice President, Marketing

Redwood City, CA (On-site)

$250K/yr – $350K/yrDirector/ExecutiveFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the enterprise demand-gen and ABM engine with a clear, numbers-driven focus on pipeline, CAC, and MQL/SQL conversion, while tightening messaging for C3 Generative AI and Agentic AI to win enterprise buyers.

  • Own and rebuild a data-driven demand gen engine with accountable MQLs/SQLs/pipeline and CAC.
  • Lead ABM programs targeting Fortune 500 and Global 2000 decision-makers in key sectors and differentiate through security, reliability, and governance.
  • Collaborate with Product Marketing to translate technical capabilities into quantified business value and GTM narratives.

Job Description

Responsibilities

  • In the first 90 days, identify and recruit for critical roles, audit programs, tooling, and spend, and put a clear plan in place to re-focus marketing around pipeline and brand fundamentals.
  • Rebuild and run a data-driven demand generation engine with clear accountability for MQLs, SQLs, pipeline contribution, conversion rates, and CAC.
  • Own and execute Account-Based Marketing programs targeting Fortune 500 and Global 2000 decision-makers in Defense, Energy, Manufacturing, Financial Services, and Government.
  • Sharpen positioning and messaging for C3 Generative AI and Agentic AI, clearly differentiating C3 AI from hyperscalers and generic LLM providers on security, reliability, and data governance.
  • Partner closely with Product Marketing to translate deep technical capabilities (C3 Type System, Model-Driven Architecture) into clear, quantifiable business value and go-to-market narratives.
  • Drive thought leadership and PR that positions C3 AI as the credible, enterprise-grade choice for mission-critical AI adoption.
  • Orchestrate high-impact product launches and major events (including C3 Transform) that showcase customer outcomes and technical differentiation.
  • Partner closely with Global Sales leadership to align marketing KPIs with revenue targets and equip our sellers with competitive intelligence and sales enablement assets.
  • Activate co-marketing motions with strategic partners (Microsoft Azure, AWS, Google Cloud) to drive co-sell and marketplace consumption.
  • Expand the C3 AI developer community through targeted technical content and developer relations.

Requirements

  • 10+ years of marketing leadership experience in B2B Enterprise Software or AI, including a VP-level role at a high-growth SaaS, AI, or public technology company.
  • Track record of stepping into an existing marketing organization and elevating it — tightening focus, lifting performance, and turning it into a measurable, pipeline-producing engine.
  • Track record of driving pipeline and revenue contribution at scale ($300M+ ARR environments preferred), with clear ownership of attribution and CAC.
  • Strong messaging and narrative instincts; able to personally write, edit, and pressure-test go-to-market storytelling in close partnership with Product Marketing.
  • Technical fluency in AI/ML, enterprise software, and cloud architecture; degree in Computer Science, Engineering, Physics, or equivalent demonstrated ability to grasp and communicate complex technical concepts is strongly preferred.
  • Exceptional written and verbal communication skills with the ability to craft narratives that command attention from technical buyers and the C-Suite.
  • Thrives in an in-office, high-bandwidth environment. Resilient, detail-oriented, and brings a “whatever it takes” attitude.
  • Candidates must be authorized to work in the United States without the need for current or future company sponsorship .
  • C3 AI provides excellent benefits, a competitive compensation package and generous equity plan.

Benefits

  • C3 AI provides excellent benefits, a competitive compensation package and generous equity plan.

C3 AI

3.4 Glassdoor

At C3 AI, we put your data to work for you.Our mission is to help organizations anticipate challenges, optimize operations, and achieve measurable results — all powered by the most advanced AI technology available.Whether it’s getting ahead of supply chain delays, reducing energy costs while tracking sustainability goals in real time, or connecting disparate health record systems to improve patient care, C3 AI delivers solutions that drive impact across industries.We are the only provider of generative AI built specifically for the enterprise. C3 Generative AI works seamlessly with our proven C3 Agentic AI Platform and portfolio of turnkey, industry-specific applications — solutions that have already transformed how dozens of complex organizations operate.By combining cutting-edge AI, deep industry expertise, and proven scalability, C3 AI empowers customers worldwide to unlock new efficiencies, accelerate innovation, and lead in the era of the intelligent enterprise.

Founded in 2009
Redwood City, California, USA
1.4K employees (46 in marketing)
56% recommend to a friend
59% CEO approval

Traffic Signals

Monthly Visitors
269.4K
Monthly Google Ads Budget
$2.1K
Traffic Source Mix
Search
46%
Direct
40.2%
Referral
7.5%
Social
5.5%
Paid
0.6%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
20 (1% of company)
Median Career Experience
13 years
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$228.5M
Last Raise
$49.8M
Grant, 5 years ago

Funding History

  • Jul 2020
    Grant
  • Aug 2019
    Series H • $49.8M
  • Jun 2019
    Series G • $69.5M

Recent News