Vice President of Marketing

Worcester, MA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive marketing strategy and execution across global markets, aligning planning, research, and PR with the company's strategic goals.

  • Own development and execution of global marketing plans and creative campaigns that elevate brand presence.
  • Must-have: Proven experience leading market planning, market research, and cross-functional collaboration in a remote environment.
  • Standout: Leadership with executive leadership collaboration and PR campaign management.

Job Description

Responsibilities

  • driving the company’s marketing strategy and execution
  • overseeing market planning efforts
  • conducting and analyzing market research
  • managing marketing strategies
  • leading public relations initiatives
  • collaborate with executive leadership
  • develop creative campaigns to elevate brand presence
  • ensure alignment with the company’s strategic goals across global markets

Requirements

  • Proficiency in Market Planning and Market Research methodologies to identify industry trends and opportunities
  • Strong expertise in Marketing, Marketing Management, and the development and execution of successful marketing initiatives
  • Experience managing and leading Public Relations campaigns to enhance brand visibility and reputation
  • Outstanding leadership, strategic thinking, and communication skills
  • Proven ability to manage teams and collaborate cross-functionally in a remote environment
  • Strong analytical skills to measure and optimize marketing performance
  • Bachelor’s degree in Marketing, Business Administration, or a related field; MBA or equivalent is highly desirable
  • Previous experience in a leadership or executive marketing role within a growing organization

Headcount Trend

Current headcount: ~3