Responsibilities

• Drive overall growth strategy and client outcomes by owning portfolio performance and ensuring campaigns consistently deliver measurable business results and exceed KPIs
• Lead performance optimization across all marketing channels, ensuring efficient execution, continuous improvement, and high-quality delivery aligned to client goals
• Build, lead, and develop high-performing teams by mentoring Directors and fostering a culture of accountability, collaboration, and continuous improvement
• Oversee integrated, full-funnel marketing strategies that align acquisition, conversion, and retention to maximize revenue growth
• Ensure strong marketing operations performance, driving efficiency, scalability, and effective execution across all client programs
• Guide the evolution of agency products and operational protocols, adapting to new technologies and advancing performance marketing capabilities
• Drive client retention and account growth by partnering with Client Services to strengthen relationships and expand lifetime value
• Contribute to revenue growth and forecasting by aligning performance outcomes with business targets and identifying expansion opportunities
• Establish and lead data and analytics frameworks, including clear metrics, reporting, and dashboards to enable informed decision-making
• Maintain deep industry and channel expertise to ensure strategies remain competitive, innovative, and aligned with market trends

Requirements

• BA/BS in Marketing, Business, or related field, or equivalent experience with 10+ years actively working in and contributing to digital marketing
• 5+ years of leadership experience within a digital marketing agency, with a hands-on approach to guiding teams and outcomes
• Deep, first-hand expertise across digital marketing channels with a proven track record of personally driving performance and ROI
• Demonstrated ability to develop, execute, and scale data-driven marketing campaigns, staying closely involved in both strategy and execution
• Strong, working knowledge of websites, social media, and full-funnel digital marketing, with experience applying these in real-world scenarios
• Ability to analyze data directly, generate insights, and translate findings into clear, actionable strategies that drive results
• Effective leader and communicator who actively collaborates across teams and contributes to decision-making, not just direction-setting
• Proven problem-solver who identifies issues early and takes an active role in implementing practical, effective solutions
• Highly organized and detail-oriented, with the ability to manage multiple priorities while staying engaged in the work
• Curious, adaptable, and collaborative, with a positive attitude and a continuous improvement mindset grounded in doing, not just directing

Preferred

• Excellent organization and communication skills and the ability to fit in with the team.
• Kind personality and the ability to work well with others

Benefits

• 100% employer-sponsored medical coverage for you
• A 401(K) plan with an employer matching component
• Personal development and training opportunities
• Home office set-up stipend
• Employer-sponsored life insurance & long-term disability insurance
• Flexible and remote work culture that supports work / life balance
• Progressive paid time off system where taking vacations and time off is encouraged