Vice President Group Director, Media

New York, USA (On-site)

$149K/yr – $239K/yrDirector/Executive6+ years expFull time

Posted 3 months ago

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Job Summary

Lead strategic media initiatives on client teams, owning cross-team program design and senior-level relationships with publishers.

  • Must-have: 6–12 years in advertising/marketing with leadership.
  • Standout: senior publisher relationships and deep digital media expertise.

Job Description

Responsibilities

  • Contribute to a core team responsible for strategic initiatives
  • Articulate departmental and customer segmentation and Media tactics
  • Oversee development of program strategies across different teams
  • Assume a huge role on core client teams and new business opportunities
  • Maintain senior level relationship with publishers
  • Engage in public relations within the Media field
  • Represent the agency within industry organizations
  • Support relevant training sessions
  • Establish long-term trust with clients

Requirements

  • Four year degree (Master’s degree preferred)
  • 6-12 years of Advertising and Marketing industry experience
  • 3 years of staff management and team leadership
  • Expertise in the digital world
  • Thorough knowledge and expertise in different types of Media
  • Proven leadership ability and previous client relationship experience
  • Exemplary verbal and written communication skills
  • Time management and problem solving skills
  • Proficiency in Excel, Word, PowerPoint, MRI, and CMR
  • Track record of successful problem-solving skills

Preferred

  • Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Benefits

  • medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Digitas North America logo

Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980
Boston, Massachusetts, US
2.8K employees (892 in marketing)
74% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
67.2K
Traffic Source Mix
Search
42.7%
Direct
42.7%
Referral
6.8%
Social
6.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size
673 (23% of company)
Median Career Experience
11 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
30

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