Responsibilities

• Leading the strategic process, providing the insights and tactics to create content, build audiences and amplify a client’s reach
• Providing smart perspective on overall social and content industry landscape, trends and best practices
• Driving thought leadership around content development, engagement practices, measurement, and process
• Helping brands develop governance and escalation policies for social media
• Cultivating strong relationships with 3rd party content providers and websites
• Presenting to and strategizing with clients on specific brand social initiatives

Requirements

• 8+ years of digital marketing experience, with an emphasis on social media and or/content development for major clients
• A strong understanding of media planning, distribution and content syndication
• Superb experience leading creative thinking in the digital space: content, media, social and activation
• The ability to develop strong relationships with internal and external partners
• Well versed in new technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture
• A strong sense of consumer insights—you get what makes people tick
• The ability to back up great creative ideas with sound analytical reasoning
• A strong, up-to-date point of view on digital media, social channels and content platforms and up and coming partners, practices and initiatives
• Poise and eloquence—when you speak with clients, they listen
• Willingness to travel—you’re open to new places, new faces and new ideas
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Preferred

• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Benefits

• medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.