Vice President Director, Social Commerce at Digitas North America | New York City, NY | $129K/yr – $207K/yr

Digitas North America

Vice President Director, Social Commerce

New York City, NY (On-site)

$129K/yr – $207K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-functional social commerce programs, turning data into actionable decisions for clients and internal teams while coordinating campaigns, relationships, and platform activations to drive measurable growth across content, creators, and commerce.

Own cross-functional execution and program delivery across strategy, analytics, and media to drive in-market performance.
Translate performance data into actionable recommendations for clients and internal teams.
Collaborate with store ops, platform partners, and external agencies to launch TikTok Shops and scale campaigns.

Job Description

Responsibilities

Executing and helping clients scale their social commerce strategies across platforms, driving measurable performance across content, creators, and commerce initiatives
Managing the day-to-day client relationship for social commerce clients
Overseeing cross-functional execution across internal teams (social strategy, data & analytics, paid social, etc) to ensure program delivery
Owning the day-to-day execution of social commerce campaigns, including coordination across content, affiliate, media, and key internal stakeholders so ensure efficient delivery and strong in-market performance
Identifying optimization opportunities and helping translate data into actionable recommendations for internal teams and clients
Building client-facing presentations, reporting recaps, strategic POV’s, case studies and social commerce growth recommendations
Supporting promotional planning, campaign launches, tentpole moments, and platform activations
Collaborating with social strategy team to translate platform trends and emerging capabilities into actionable recommendations, helping inform client strategies and identifying opportunities for growth
Partnering closely with external stakeholders including platform representatives, other internal agencies, and clients to support successful execution of programs
Building and refining scalable processes, operational workflows, and best practices across social commerce programs

Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980

Boston, Massachusetts, US

2.8K employees (892 in marketing)

www.digitas.com

74% recommend to a friend

82% CEO approval