Vice President - Consumer Lifestyle Team

New York, USA (Hybrid)

$90K/yr – $135K/yrSenior Level10+ years expFull time

Posted 4 months ago

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Job Summary

Drive holistic consumer lifestyle PR across multiple accounts with senior-level strategy and media relationships.

  • Own client teams and 6-8 accounts.
  • Must-have: 10+ years in consumer lifestyle PR and leadership experience.
  • Standout: Established media network and ability to land feature stories and launches.

Job Description

Responsibilities

  • You will manage clients and a team; comfortable with a roster of 6-8 accounts.
  • You’re a natural storyteller and understand how to create sophisticated narratives for different audiences.
  • You have an established network of go-to media contacts with the ability to place a feature story, score a commentary opportunity, negotiate an exclusive and build a choreographed launch plan.
  • You can develop and present a strategic memo or plan that aligns with the client’s immediate priorities and long-term goals.
  • You love to flex your creative muscle and think like a marketer.
  • You’re a strong writer and equally proficient editor.
  • You will have enthusiasm for the hybrid work environment and understand the value of collaboration and team work.
  • You show a passion and confidence in successfully navigating the evolving consumer landscapes.
  • You enjoy counseling and advising clients on overall strategy, category challenges, opportunities and trends.
  • You have a proven track record of developing and executing holistic PR strategies that utilize the full scope of the communications mix, including media relations, influencer outreach, talent relations, thought-leadership campaigns, celebrity and/or brand partnerships / collaborations and experiential activations (events).

Requirements

  • 10+ years of consumer lifestyle PR experience
  • leadership role requiring the executive to drive strategy and manage a team
  • experience managing a mix of clients from entrepreneurs and startups to popular household names and industry leaders
  • established network of go-to media contacts
  • ability to place a feature story, score a commentary opportunity, negotiate an exclusive and build a choreographed launch plan
  • develop and present a strategic memo or plan that aligns with the client’s immediate priorities and long-term goals
  • You love to flex your creative muscle and think like a marketer
  • You’re a strong writer and equally proficient editor
  • You show a passion and confidence in successfully navigating the evolving consumer landscapes
  • You enjoy counseling and advising clients on overall strategy, category challenges, opportunities and trends

Benefits

  • 401K
  • unlimited PTO
  • health insurance
  • training program
  • the latest technology
  • weekly complementary lunch
  • snacks
  • social activities
  • affinity groups
  • welcoming and supportive professional environment that is all about perfecting the craft of communications
DKC logo

DKC

DKC is a full service public relations, marketing and government affairs firm and part of the Acceleration Community of Companies, https://www.accelerationcc.comBased in New York City, and with offices in Los Angeles, Chicago, Washington D.C., San Francisco and Miami, DKC’s services include strategic counsel and planning, public relations, thought leadership, data analytics and creative services. Client success is our only benchmark, and we expect to be judged on what we achieve, not just what we promise. We are in the business of enhancing reputation, building credibility and increasing awareness by generating news value in everything we do.

Founded in 1991
New York, New York, USA
502 employees (49 in marketing)

Traffic Signals

Monthly Visitors
7.9K
Traffic Source Mix
Search
31.3%
Direct
60.3%
Referral
4%
Social
3.3%
Paid
0.8%

Headcount Trend

Current headcount: ~500

Marketing Team

Marketing Team Size
39 (8% of company)
Median Career Experience
7.5 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
3