Vice President, Communications Planning

Philadelphia, PA (Unknown)

$115K/yr – $230K/yrSenior Level10+ years exp

Posted 5 months ago

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Job Summary

Lead a vision-driven healthcare communications planning team, turning consumer insights into actionable strategies across media planning.

  • Must-have: 10+ years in healthcare communications planning and proven leadership.
  • Standout: Cross-functional collaboration with internal teams and external partners to deliver breakthrough campaigns.

Job Description

Responsibilities

  • Lead with Vision: Guide and inspire a team of talented planners, fostering a collaborative environment where innovative thinking thrives.
  • Uncover What Matters: Be the voice of the consumer, leveraging deep insights into their behaviors, motivations, and decision journeys to develop winning strategies.
  • Build the Blueprint: Craft compelling narratives and strategic frameworks that provide a clear roadmap for media planning and execution, ensuring every touchpoint connects back to the core brand story.
  • Champion Collaboration: Partner seamlessly with internal teams (media planning, research, account management) and external partners to bring your vision to life.
  • Elevate Our Thinking: Challenge conventional approaches, embrace new ideas, and continuously push the boundaries of healthcare communications planning.

Requirements

  • 10+ years of experience in communications planning, media strategy, account planning, brand planning, or a related field, with a strong understanding of the healthcare marketing landscape.
  • Proven ability to lead and inspire high-performing teams, fostering a culture of open communication, collaboration, and growth.
  • A passion for uncovering consumer insights and translating them into actionable communication strategies.
  • Excellent communication and presentation skills – you can clearly articulate complex ideas and inspire action.
  • A collaborative spirit and a "can-do" attitude, thriving in a fast-paced environment.

Benefits

  • Make a Difference: Contribute to meaningful healthcare campaigns that improve lives.
  • Lead with Purpose: Guide a talented team and shape the future of healthcare communications.
  • Thrive in a Collaborative Culture: Join a supportive and diverse environment that values innovation and growth.
  • Excellent Benefits: Competitive compensation, comprehensive benefits, and opportunities for professional development.
  • We offer a competitive benefits package—please visit WPP Benefits for more details.
CMI Media Group logo

CMI Media Group

3.8 Glassdoor

CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US. To apply for a position within our teams visit https://www.cmimediagroup.com/careers

Founded in 1989
Philadelphia, Pennsylvania, USA
1.5K employees (258 in marketing)
78% recommend to a friend
94% CEO approval

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