Vice President, Commerce Data and Tech

Chicago, IL (Hybrid)

$168K/yr – $242K/yrSenior Level12+ years expFull time

Posted 7 weeks ago

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Job Summary

Lead the Commerce data and technology roadmap with a focus on unifying identity, data, and activation across channels while elevating data quality and AI-driven automation for scalable outcomes.

  • Own cross-functional architecture and platform strategy that ties Connected Commerce, Retail Media, and analytics into one coherent workflow.
  • Set interoperability standards across identity, data, and activation layers to enable omnichannel activation.
  • Spot opportunities to apply AI and automation to improve efficiency and scale across workflows.

Job Description

Responsibilities

  • Own the vision and roadmap for implementation and orchestration of Commerce data and technology solutions aligned with client and agency objectives.
  • Champion innovation in Connected Commerce planning, activation, content and measurement workflows
  • Oversee application and implementation of integrated platforms centralize data and enable automation across Commerce teams.
  • Ensure interoperability across identity, data, and activation layers for omnichannel commerce.
Mars United Commerce logo

Mars United Commerce

Mars UnitedSM Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/.

Founded in 1972
Southfield, Michigan, USA
970 employees (280 in marketing)

Traffic Signals

Monthly Visitors
19.7K
Traffic Source Mix
Search
37.8%
Direct
46.2%
Referral
7.8%
Social
6.8%
Paid
1.1%

Headcount Trend

Current headcount: ~970

Marketing Team

Marketing Team Size
117 (12% of company)
Marketing Roles Posted (Last 30 Days)
11