Vice President, Brand Marketing PR (Consumer Tech client) at Edelman | New York, USA | $95K/yr – $155K/yr

Edelman

Vice President, Brand Marketing PR (Consumer Tech client)

New York, USA (Hybrid)

$95K/yr – $155K/yrSenior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive global product launch PR programs, coordinating strategy, execution and measurement across multiple markets.

Must-have: 7+ years in communications/PR with large B2C clients.
Standout: Leads cross-market teams and partners with Strategy/Data & Intelligence.

Job Description

Responsibilities

Develop integrated product launch strategies in collaboration with our Strategy and Data & Intelligence partners
Guide work from insight to execution to reporting, ensuring quality, consistency and brand alignment
Model and develop an engaged and performance-led culture among a team that spans three global markets, in partnership with other global leads
Manage multiple workstreams in a fast-moving environment with evolving priorities
Drive a variety of work that maps to multiple product launch cycles per year , including but not limited to: Developing earned PR tactics for traditional media, influencer/creator, analysts, and more; developing original IP to evolve thought leadership; planning large-scale, experiential media events; executing media partnerships; writing product messaging; writing executive talking points and editorials; overseeing reporting & measurement of PR performance
Work with a global mindset, embracing collaboration that spans time zones and creating PR strategies that must activate in multiple countries
Help operationalize AI use across the team

Requirements

A bachelor’s degree in a relevant field (public relations, communications, English, journalism, advertising, business) or equivalent work experience
7+ years’ experience in communications or public relations
Experience working on large B2C clients
Advanced writing skills and ability to translate ideas into compelling communications plans
Enthusiasm for technology, AI and shaping global brands
Able to work a hybrid schedule in the New York City office
Able to travel at least two weeks internationally every quarter
Confident client partner with experience presenting to senior stakeholders
Ability to keep multiple deliverables and workstreams on track, managing all stakeholders and contributors
Strong people leader, invested in mentorship and coaching
Keen eye for detail, organization and quality assurance
Experience writing SOWs and/or overseeing account budgets, staffing, and operations

Preferred

Strong point of view on culture, media and consumer behavior
Motivation to take on unique and challenging opportunities that grow our business and expand your personal/professional horizons
Well-developed systems for execution, learning, and adapting

Benefits

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

Edelman

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.

Founded in 1952

New York, NY, US

6.8K employees (1,328 in marketing)

www.edelman.com