Responsibilities

• Manage media assets for all US Open campaigns, including ticket sales, Fan Week, hospitality, Finals Fan Fest & Afterparty, digital growth, and the US Open Shop eCommerce business.
• Maintain a tracker for all paid media campaigns, including player inclusion, budget and tracking codes.
• Organize creative needs and files, ensuring all assets are properly documented and ready for distribution.
• Collaborate with the creative team to collect required assets and ensure they meet campaign specifications.
• Track creative development progress to ensure deadlines are met.
• Coordinate with internal stakeholders to obtain necessary approvals for ads.
• Work closely with our traditional agency, digital agency, and social team, ensuring cohesive execution and timely asset delivery for all campaign elements.
• Coordinate the trafficking and delivery of media assets to agencies and partners, ensuring accurate and timely delivery
• Collect, organize and distribute ticket sales and campaign metrics, tracking and analyzing new targeting strategies to maximize fan engagement and conversion.
• Provide marketing support for the Fan Access Pass program, including organizing project management, data tracking and overall support.
• Support Marketing Director as needed, including hospitality marketing organization and broader campaign projects and objectives.
• Travel Demands: There may be occasional travel for related agency meetings, ad shoots and events/meetings as requested and approved by the Managing Director, PT Marketing & Entertainment
• This is a seasonal hybrid role, expected to start in April and end on October 1, 2026. The position requires flexibility to work on-site at the Westchester office, Times Square office, and the National Tennis Center as needed.

Requirements

• 3-5 years of marketing experience, preferably in sports, entertainment, or events.
• Proven track record of working on multi-channel paid marketing campaigns, including digital, traditional, and social media.
• Experience working with agencies and managing creative assets and media trafficking.
• Strong understanding of digital marketing tools, campaign management software, and analytics tools (e.g., Google Analytics, Adobe Analytics).
• Proficient in using tracking links (e.g., CID, UTM) and interpreting performance data to optimize campaigns.
• Excellent organizational skills and attention to detail, with the ability to manage multiple campaigns simultaneously.
• Experience working cross-functionally with internal teams (creative, social, email) and external partners or agencies.
• Strong ability to manage timelines, budgets, and ensure on-time delivery of assets.
• Ability to analyze data and metrics to optimize campaign performance and adjust targeting strategies accordingly.
• Excellent written and verbal communication skills to collaborate effectively with team members, partners, and agencies.
• Proven ability to secure internal approvals and navigate complex organizational structures.

Benefits

• Exciting Work Environment: Be part of a dynamic team at a world-class venue, contributing to an unforgettable experience for players, staff, and fans.