US Junior Creative Strategist at Huel | New York City, NY | $80K/yr – $90K/yr

Huel

US Junior Creative Strategist

New York City, NY (Hybrid)

$80K/yr – $90K/yrIntern/New Grad2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end US creative testing and concept development that drives new customer acquisition on paid social, while bridging global strategy to local execution and maintaining live creator relationships.

Own end to end US creative testing, concept development and weekly roadmap to drive new customer acquisition on paid social.
Bridge global strategy to local execution by writing briefs and guiding in-house content creation.
Manage creator outreach in UK/US and collaborate with US agencies, then analyze performance and iterate.

Job Description

Responsibilities

Take on executing the US creative strategy, developing concepts, hooks and angles and build out the weekly roadmap of testing. You’ll work across the brief-to-analysis cycle to drive new customer acquisition on paid social.
Roll up your sleeves and create content yourself; whether that's scripting and filming your own UGC-style ads, building social assets in Canva, or editing raw footage.
Own creator outreach end to end in the UK and US, from first contact through to ongoing relationship management. You’ll be the main point of contact for our performance content creators.
Ideate and collaborate with our US agency partners. Bring fresh concepts and angles to the table, know when to double down on what is already winning, and support the development of briefs that keep the creative moving forward.
Translate the US creative strategy into clear, inspiring briefs for our in house team. You are the bridge between global creative and local execution.
Track and analyse creative performance across Meta, TikTok and YouTube, looking at CPA, CTR, CVR, and CPMs, and use what you find to iterate and test next.
Stay close to US consumer trends, competitive creative and platform changes, using insights to share with the team and take action on.

Requirements

1 to 2 years of experience in creative, marketing or content role.
A genuine understanding of creative strategy.
Strong brief writing skills.
Good copywriting ability.
A real knowledge of what is working on social media right now.
An understanding of creative performance metrics.
Organised and able to manage multiple briefs and markets at once.
You are comfortable creating content - writing scripts, building assets in canva or similar tools and ideally shooting or featuring in short-form video content.

Preferred

UGC experience is a bonus but not essential.

Benefits

Hybrid working - We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.
30 Paid Vacation Days PLUS Federal Holidays
Free Huel to keep you going
2 weeks a year to work remotely from anywhere!
401K Plan
Commuter Benefits
Paid Volunteering Days
Enhanced Family Leave
Dog friendly
Monthly gym membership contribution plus we will also give you your own nutrition plan!
Free 1-on-1 therapy provided by BetterHelp
Private Medical and Health insurance for you, including free life insurance
Paid Employee Referral Scheme
Biannual events to celebrate success - Have you heard about Huelchella?

Huel

3.4 Glassdoor

Nutritionally complete, convenient, affordable food, with minimal impact on animals and the environment.Huel is complete food, simply delivered. This means Huel provides you with all 26 essential vitamins and minerals, protein, essential fats, carbs, fibre and phytonutrients. We have sold over 400,000,000 meals to over 150 countries.It’s not just about us, though.We’re delighted with what Huel has become and how it has helped people. But we’re also delighted with the community that has grown around Huel.From busy parents to firemen, and tae kwon do champions to world-record holders, mountaineers and tired office workers, our customers are what really make Huel great.Our online community has become a bustling hub of people dedicated to helping and teaching each other. Whenever we’ve asked for feedback, our customers have responded passionately, meaning we’ve been able to implement many of their great ideas. So to all the Hueligans, thank you for helping make Huel what it is.Follow us on LinkedIn for the latest job opportunities, business thought leadership and updates from Huel HQ.

Founded in 2015

Tring, England, GBR

414 employees (64 in marketing)

huel.com

46% recommend to a friend

92% CEO approval