Responsibilities

• Manage and support TikTok creators producing local service / POI content
• Maintain regular communication with creators and help them improve their content strategy
• Identify and nurture high-potential creators within the ecosystem
• Provide 1-on-1 guidance on content quality, storytelling, and posting consistency
• Coordinate creator participation in TikTok Local Service campaigns
• Track posting activity and campaign deliverables
• Help creators optimize content formats for better engagement and conversion
• Conduct research to identify high-potential POIs such as restaurants, hotels, attractions, and experiences
• Evaluate POIs based on visual appeal, user interest, and conversion potential
• Build and maintain a database of POIs for creator content opportunities

Requirements

• Experience in creator management, influencer marketing, or social media operations
• Familiarity with TikTok ecosystem and content trends
• Strong interest or experience in local service / local discovery content
• Strong communication and relationship management skills
• Ability to manage multiple creators and projects simultaneously

Preferred

• Experience in TikTok Local Service / TikTok GO / Local Discovery content
• Experience in creator management/creator agent
• Background in local marketing, hospitality, travel, or lifestyle content
• Experience working with local merchants or tourism partners
• Familiarity with POI research and content planning