Trade Marketing Manager

USA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own trade marketing planning and cross-functional execution for retailer programs with calendar-driven coordination, ROI focus, and performance reporting that ties promotions to channel growth.

  • Trade program ownership: plan, implement, and optimize promotions and budgets across channels.
  • Cross-functional leadership: run multi-team workstreams with Sales, Marketing, and retail partners to deliver retailer initiatives and POS impact.
  • Measurement and reporting: create reports, derive insights, and tie events to ROI and consumer impact.

Job Description

Responsibilities

  • Assist in planning and implementing trade marketing programs and promotions.
  • Create and combine Product Line Review materials and ensures timely delivery to retail partners.
  • Create and manage Integrated Commercial Calendars to align business needs and stakeholders.
  • Collaborate with cross-functional teams to execute channel-specific initiatives. Deliver these initiatives to retailers and ultimately our end consumers.
  • Monitor trade spending and ensure compliance with budget guidelines. Create promotional planning guidelines and individual trade plans by retail channel.
  • Identify ROI for trade events and create profitable promotional plans
  • Create and distribute trade-related reports on business performance and provide actionable insights.
  • Lead cross-functional workstreams for both trade initiatives and retailers
  • Manage timelines, deliverables, and stakeholders for multiple concurrent project

Requirements

  • Bachelor’s degree in marketing, Business, or related field.
  • 2–4 years of experience in trade marketing, sales, or brand management.
  • Strong analytical and project management skills.
  • Excellent communication and collaboration abilities.
  • experience supporting CPG, retail, or consumer goods environments
  • Exposure to retailer execution, promotions, or go to market planning
  • Experience working cross functionally with Sales and Marketing teams
  • Proficiency in Microsoft 365 (Excel, Powerpoint, Word)
  • High level of organizational skills and attention to detail
  • Ability to work independently and be a self-starter within a team setting
Spectrum Brands, Inc logo

Spectrum Brands, Inc

4.4 Glassdoor

WE MAKE LIVING BETTER AT HOME.Spectrum Brands is a home essentials company trusted by millions of consumers around the world. We are a leading producer of pet care supplies; pest control and insect repellents; home cleaning products; shaving, grooming and personal care products; and small household appliances.Building on a long legacy from trusted brands such as DreamBone®, Tetra ®, Nature’s Miracle ®, Spectracide ®, Hot Shot® and Cutter®, Remington®, BLACK+DECKER®, and Power XL®, we deliver high-quality, reliable products. We are led by our values of Trust, Accountability and Collaboration to serve others through our common mission: We make living better at home.Our 3,000+ employees work together to serve those who trust and use our products in their homes every day. To drive sustainable organic growth, we are structured to harness our collective experience to strengthen our brands and deliver products that create value. Our customer-focused business units, which include Global Pet Care, Home & Garden, and Home & Personal Care, meet the needs of their unique category segments by building their brands, developing new products and strenghtening customer and channel relationships.Our global enabling function teams, which include IT, Supply Chain, Finance, HR, Commercial Operations, and Legal, provide enterprise-wide strategy to grow our businesses. Beyond our operations, Spectrum Brands is committed to positively impacting peoples' lives and the world around us. In every country where we operate, we uphold the highest ethical standards — within our company and the communities we serve. We believe a team with different backgrounds and ideas makes us stronger and more creative. For more information, visit spectrumbrands.com.

Founded in 2007
Middleton, Wisconsin, USA
4.5K employees (526 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
59.7K
Traffic Source Mix
Search
37.1%
Direct
46.9%
Referral
11.5%
Social
3%
Paid
1.2%

Headcount Trend

Current headcount: ~4.5K

Marketing Team

Marketing Team Size
451 (10% of company)
Median Career Experience
15.5 years
Median Tenure
5 years

Funding

Total Funding
$300M
Last Raise
$300M
Post IPO Debt, 2 years ago

Funding History

  • May 2024
    Post IPO Debt • $300M

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