TikTok Shop Growth Strategist / Account Manager

Glendale, CA (Hybrid)

Salary Not AvailableSenior Level1+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive TikTok Shop growth for assigned brands by leading creator and affiliate strategies and performance optimization.

  • Own TikTok Shop growth strategy for assigned brand accounts with a focus on GMV, margin, ROI, and long-term account growth
  • Must-have: 1–3 years of experience in TikTok Shop or related performance marketing
  • Standout: Proven ability to drive growth through creator campaigns or affiliate activations

Job Description

Responsibilities

  • Own TikTok Shop growth strategy for assigned brand accounts with a focus on GMV, margin, ROI, and long-term account growth
  • Serve as a key client-facing partner while translating business goals into actionable TikTok Shop strategies
  • Build and optimize affiliate, creator, and content strategies to drive scalable sales performance
  • Identify, activate, and optimize high-performing creators and affiliates based on content performance, conversion potential, and campaign goals
  • Monitor and analyze account performance across key metrics such as GMV, ROAS, ROI, CTR, CPM, and creator efficiency
  • Turn performance insights into strategic recommendations across creator mix, commission structure, content direction, and campaign execution
  • Partner with internal creative, livestream, and operations teams to ensure strong campaign execution and continuous optimization
  • Support creator briefing, content testing, offer strategy, and performance iteration to improve efficiency and scale winning outputs
  • Proactively identify account growth opportunities and solve execution challenges in a fast-paced environment
  • Maintain strong day-to-day communication with clients while ensuring alignment on priorities, performance, and next-step strategy

Requirements

  • 1–3 years of experience in TikTok Shop, affiliate marketing, influencer marketing, creator marketing, e-commerce, or performance marketing
  • Strong understanding of the TikTok Shop ecosystem , including creators, affiliates, content performance, and conversion drivers
  • Proven ability to drive measurable growth through creator campaigns, affiliate activations, paid/organic content, or performance-led strategies
  • Strong analytical mindset with comfort using metrics such as GMV, ROAS, ROI, CTR, CPM , and related performance indicators
  • Experience managing multiple accounts, campaigns, or projects in a fast-moving environment
  • Strong communication and relationship management skills, with the ability to work both externally with clients and internally across teams
  • Highly organized, detail-oriented, and execution-driven
  • Entrepreneurial mindset with a strong sense of ownership and urgency
  • Pizza for growth?

Preferred

  • Hands-on experience working with TikTok Shop brands, agencies, creator networks, or affiliate programs
  • Experience scaling performance through creator sourcing, creator briefing, content testing, or affiliate incentives
  • Familiarity with livestream, creator operations, or social commerce campaign execution
  • Experience working in a high-growth agency, startup, or performance-driven e-commerce environment

Benefits

  • Work directly with leading TikTok Shop brands and creators across global markets
  • Gain hands-on experience in one of the fastest-growing sectors in e-commerce
  • Join a high-performance, ambitious, and entrepreneurial team
  • Build deep expertise across creator growth, affiliate strategy, performance marketing, and client strategy
  • Opportunity for strong career growth, ownership, and impact in a rapidly scaling business
Influu logo

Influu

3.8 Glassdoor

Influur is the first two-sided marketplace in the creator economy industry.Unlike any other tool or platform, Influur’s robust network provides multiple solutions and business models for both brands and influencers. Our community maintains us unrivaled when it comes to creating efficient and authentic brand partnerships.

Founded in 2020
Miami, Florida, USA
109 employees (47 in marketing)
70% recommend to a friend
79% CEO approval

Traffic Signals

Monthly Visitors
13.7K
Monthly Google Ads Budget
$25.3K
Traffic Source Mix
Search
34.8%
Direct
48.6%
Referral
7.2%
Social
8.1%
Paid
1.2%

Headcount Trend

Current headcount: ~109

Marketing Team

Marketing Team Size
37 (34% of company)
Median Career Experience
7.5 years
Median Tenure
1.3 years

Funding

Total Funding
$15.8M
Last Raise
$10M
Series A, 1 years ago

Funding History

  • Nov 2024
    Series A • $10M
  • Apr 2022
    Seed • $5M
  • Mar 2021
    Pre Seed • $800K

Recent News