TikTok Shop Account Manager

Baltimore, MD (Hybrid)

$120K/yr – $130K/yrMid LevelFull time

Posted 15 hrs ago

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Job Summary

Own end-to-end ecommerce strategy and partner-driven growth programs, from GTM and catalog health to creator/affiliate management and campaign optimization.

  • Lead go-to-market and assortment planning and hero product selection
  • Drive creator/affiliate management and performance insights
  • Own data-driven campaign optimization across paid and organic channels

Job Description

Responsibilities

  • Catalog, Item, and Product Strategy & Operations:
  • Strategy Development: Create and implement go-to-market and assortment strategies, including hero product selection and new item creation.
  • Pricing and Promotions: Manage and execute pricing strategies and promotions, including merchant-funded and TikTok-funded initiatives.
  • Product Optimization: Consult on supply chain and fulfilment, optimize product card images and copy, and manage content upload
  • Catalog Management: Conduct ongoing evaluations of retail-readiness for all SKUs, maintain the catalog, and ensure overall shop health.
  • Creator Attribution Management:
  • Content Consultation: Provide advice on best practices for conversion-driving content.
  • Creator and Affiliate Management: Discover, select, and manage creators and affiliates, ensuring alignment with brand goals and high GMV-driving potential.
  • Campaign Execution: Help build and share invitations and creative briefs with affiliates, manage data reporting, and boost top-performing organic content with paid media.
  • Paid Media Strategy, Management & Optimization:

Requirements

  • Experienced: You have a proven track record in ecommerce management, particularly with retail and social media platforms like TikTok.
  • Strategic: You possess strong digital commerce skills and can translate data and insights into actionable strategies that drive results for clients/sellers.
  • Analytical: You excel in analyzing data, identifying trends, and making informed decisions that enhance performance.
  • Creative: You have a keen eye for brand merchandising, optimizing product listings and content, ensuring high engagement and conversion rates.
  • Collaborative: You work well working cross functionally with clients, global team members, creators, affiliates and fostering relationships that lead to successful campaigns.
  • Detail-Oriented: You are meticulous in managing catalogs and campaigns, ensuring that all aspects align with business objectives.

Benefits

  • We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.
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Flywheel

3.2 Glassdoor

Flywheel’s unified best-in-class services combine tailored expertise with cutting-edge software solutions to achieve a singular goal: To pioneer the future of commerce and inspire a new standard of partnership.As the leader of every major marketplace platform, we pride ourselves on our size and influence, but what really sets us apart is our unwavering commitment to providing a customized level of service. Client success is what drives us.

Founded in 2014
Baltimore, Maryland, USA
1.7K employees (502 in marketing)
50% recommend to a friend
39% CEO approval

Traffic Signals

Monthly Visitors
70.9K
Monthly Google Ads Budget
$540
Traffic Source Mix
Search
35%
Direct
54.9%
Referral
7.1%
Social
1.8%
Paid
1%

Headcount Trend

Current headcount: ~1.7K

Marketing Team

Marketing Team Size
453 (27% of company)
Median Career Experience
18 years
Median Tenure
6.3 years
Marketing Roles Posted (Last 30 Days)
6

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