TEMPORARY - Senior Copywriter, Brand Experience

New York City, NY (On-site)

$53/hr – $87/hrSenior Level3+ years expTemporary

Posted 6 days ago

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Job Summary

Own the development of performance-driven concepts across paid social, display, email, OLV and landing pages, applying audience insights and direct response best practices to meet client goals.

  • Lead concept development aligned to branding and audiences
  • Collaborate with teams to optimize response strategies

Job Description

Responsibilities

  • This is a temporary role, paid hourly
  • Dates: ASAP – 08/31 (possibility to extend)
  • Eastern Timezone preferred
  • W2 on payroll only
  • Must be US-based
  • You will create conceptual yet performance-driven work, such as paid social, display, email, OLV, and landing pages while satisfying the branding requirements of our clients.
  • You will develop on-brand creative activations rooted in strategies that serve as a framework for bringing art and messaging to life for specific audiences, across channels.
  • You will partner with our teams to create concepts that enhance response strategies and achieve client goals.
  • You will apply audience insights, strategic frameworks, and direct response best practices to your work.
  • You understand unique audiences and create content that is relevant to each.

Requirements

  • 3 years minimum copywriting experience in creative advertising and performance creative
  • Bachelors in advertising, marketing, or related field, required; in lieu of degree, equivalent experience in a relevant field required
  • Experience working with the nuances and requirements of writing for Direct Mail, Online Display, Email, Social and Digital Experiences including video.
  • Working knowledge of web usability/accessibility, advertising technologies, and development methods
  • Brand development experience

Benefits

  • Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as safe and sick time. This position is not eligible for any other benefits or other compensation.
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Dentsu Creative

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

6.2K employees (2,643 in marketing)

Traffic Signals

Monthly Visitors
69K
Monthly Google Ads Budget
$731
Traffic Source Mix
Search
48.4%
Direct
38.7%
Referral
9.3%
Social
2.6%
Paid
0.8%

Headcount Trend

Current headcount: ~6K

Marketing Team

Marketing Team Size
1,306 (21% of company)
Median Career Experience
9 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1

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