Responsibilities

• Lead and manage the social media team to achieve audience growth, engagement, and overall brand performance goals.
• Develop and execute Delish’s overarching social media strategy, including platform-specific cadence goals and KPI tracking.
• Oversee production and promotion of Delish’s weekly podcast, SNACKS! , collaborating closely with video editors and social teams on both long-form episodes and short-form social cutdowns.
• Ideate and manage social-first franchises featuring food editors, celebrities, chefs, influencers, and emerging personalities to drive brand awareness and audience retention.
• Manage freelancers, contributors, and cross-functional collaboration requests tied to social-led initiatives and programming.
• Analyze social and content performance data to identify opportunities for optimization, audience growth, and stronger conversion outcomes.
• Pitch and help shape editorial ideas for recipes, news, features, videos, and other content with social engagement and performance in mind.
• Partner with editorial, video, design, and branded content teams to create innovative social-first projects that elevate the Delish brand.

Requirements

• 5+ years of experience in social media, audience development, digital editorial, or related content strategy roles.
• Strong understanding of social platform best practices, trends, analytics, and audience engagement strategies.
• Experience managing social teams, freelancers, and cross-functional creative collaborations.
• Proven ability to develop social-first programming and content franchises that drive audience growth and retention.
• Strong editorial instincts with the ability to identify culturally relevant moments and translate them into compelling social content.
• Experience working with video content, podcasts, and short-form social storytelling.
• Excellent communication, organizational, and project management skills in a fast-paced media environment.
• Passion for food, pop culture, and digital storytelling.
• This role is based in New York City and requires in-office attendance 4 days per week.