Responsibilities

• Digital Authority - Be the go-to for all things digital for your client and internal strategy team - Grow relationships with clients, become the trusted resource for marketplace information - Identify new/innovative digital opportunities for the client, when appropriate - Provide point-of-view on various technologies, partners, platforms and opportunities in the marketplace - Meet with media sales executives and industry representatives on a regular basis to pursue ideas that are strategically aligned with the client’s business and foster strong relationships between OMD and the marketplace - Keep abreast of industry trends (trade press, seminars, events, competitive) that may impact a client’s business - Be well versed in all aspects and details of the campaign programs from concept to executional details Process Driven - Ensure that all clients financials are reconciled - Ensure that the OMD digital planning process is followed, opportunities are being tracked and reflected accurately - Ensure that timesheets of team members are being captured and reflected accurately Motivator & Teacher - Supervise development, implementation and maintenance of media plans - Facilitate each team member’s development and educate them on process - Continually learn and gain expertise in new technologies and share that knowledge throughout the team Critical Thinker - Hungry for insights and can defend thinking with data, mine, harmonize and elevate insights - Uncover new targeting opportunities to buy more efficiently and better understand the outcomes we drive for clients - Mine, harmonize and elevate insights across various data sources; analyze and optimize plans based on KPI’s - Negotiate plans and Terms and Conditions in terms of business points and flag any inconsistencies or issues with GD Collaborative Partner - Embrace and drive results; build partnerships with others on behalf of clients - Provide support to internal groups within OMG and determine the best way to integrate and leverage all resources

Requirements

• Minimum 5+ years of digital industry related experience
• Deep experience with managing several complex custom content/sponsored content programs at one time is preferred
• Collaborative nature and experience with media owners, agency business units, and creative agency partners
• Comfort level with data, analytics and measurement, and various data sources and methodologies
• Thorough knowledge of the principles of marketing/advertising, understanding of media concepts, and creative requirements
• Uses alternative analytical approaches to solve media problems
• Writes clearly and concisely and present orally in an articulate and confident manner
• Effectively and comfortably communicate and interact with clients and effectively negotiate on the client’s behalf
• Articulates objectives, opportunities and techniques
• Ability to train and inspire team