Responsibilities

• Serve as the technical product marketing resource for Digital Marketing and eCommerce teams, bridging the gap between product expertise and digital content strategy for AliMed's non-core product portfolio.
• Collaborate cross-functionally with Digital Marketing, eCommerce, and Product teams to ensure accurate and effective product positioning and promotion.
• Maintain a deep understanding of customer behavior, market trends, competitive activity, and sales performance to inform marketing strategies and product positioning.
• Support the development and execution of digital content that reinforces AliMed's brand standards, messaging, and style guidelines.
• Contribute to initiatives that enhance brand awareness, strengthen brand identity, and increase customer engagement across digital channels.
• Manage multiple priorities simultaneously while maintaining a high level of organization and attention to detail.
• Communicate effectively with internal stakeholders to ensure alignment and successful execution of projects.
• Demonstrate a passion for medical devices and their impact on patient lives.

Requirements

• Bachelor's degree in Business, Marketing, or Finance required, with a Marketing concentration preferred.
• 2–5 years of experience in downstream marketing, product marketing, or a related commercial role within the medical device or pharmaceutical industry.
• Experience supporting digital marketing, eCommerce, or omnichannel marketing initiatives preferred.

Nice to Have

• Marketing concentration preferred.