Technical Marketing Specialist

Santa Clara, CA (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

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Job Summary

Drive market and competitive analysis to shape annual product plans and client branding while enabling key technical dialogues.

  • Analyze industry and product trends to inform client strategies.
  • Develop annual product plans and sales targets for clients.
  • Lead branding and value presentation sessions and customer workshops.

Job Description

Responsibilities

  • Through monitoring the market, analyze industry and product trends. Research and analyze the competitors and competitive product landscape.
  • Develop annual product plans for clients, specifying key solutions and related sales targets.
  • Develop and implement branding plans and external value presentation plans for client. Conduct various industry and customer workshops. Responsible for client reception, promotional introductions, and other marketing events.
  • Engage in key technical-level dialogues, provide support for solutions, convey customer value, and gain customer trust.

Requirements

  • Background in Mechanical Engineering or related fields.
  • Strong communication and teamwork skills.
  • Able to use English as working language.