• Recommend, execute, and track end-to-end recruitment marketing initiatives (digital, email, paid media, social) in partnership with agency teams to attract top talent to key segments
• Analyze trends, monitor brand reputation, build reports, and executive-ready summaries by turning insights into actionable recommendations to optimize campaigns, ROI, and processes
• Advise recruiting and HR leadership on effective talent attraction methods for professional roles
• Drive campaign performance and ensure effective budget allocation
• Oversee digital touchpoints including the career site, employee testimonials, and email marketing to enhance the candidate experience
• Identify new platforms for engagement, ensuring brand consistency and legal compliance across all assets
• Partner with communications, HR, and recruiting teams to deliver successful talent attraction programs
• Evaluate new vendors and tools to support the talent attraction roadmap
• Partner with recruiters on recruitment marketing best practices

• Education Bachelor’s degree or equivalent combination of education and experience
• 5+ years of professional marketing experience
• 1+ year of recruitment marketing experience
• Proficient in PowerPoint, Excel, Adobe PDF
• Strong organizational skills with the ability to work independently
• Effective written and verbal communication skills
• Knowledge of leveraging social media for recruitment
• Ability to build partnerships with internal stakeholders
• Skilled at using data to demonstrate ROI
• Commitment to confidentiality and professionalism
• Success navigating fast-paced, service-oriented environments
• Experience within a complex matrix organization

• Education Bachelor’s degree in Communication or Marketing
• Experience 3+ years of recruitment marketing experience or similar digital marketing experience
• Skills Experience with advertising technologies like LinkedIn Campaign Manager and Indeed Hosted Jobs
• Experience with metrics reporting tools like Google Analytics and Talentegy
• Experience with recruitment research tools like Talent Neuron and Indeed Hiring Insights
• CRM, lead generation, and recruitment sourcing tool experience

Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.