SVP, Investment (Digital & Social)

New York City, NY (On-site)

$180K/yr – $250K/yrSenior Level12+ years expFull time

Posted 2 weeks ago

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Job Summary

Owns the global media leadership function with a 40+ person team and 4 VPs overseeing multi-pillar portfolios, driving omni‑channel planning, buying, and reporting while integrating digital/social leadership and client partnership into a single strategy.

Owns cross‑channel media solutions and leadership across VPs with strong emphasis on social/digital planning, buying, and measurement.
Shapes best practices, trains the team, and spots client innovation opportunities while staying ahead of digital trends.

Job Description

Responsibilities

Lead a 40+ person team; Oversee 4 VPs who manage a large portfolio of multiple pillars and ensure social/digital planning and buying execution excellence
Knowledge of search, audio and programmatic as well as B2B
Provide leadership/motivation and convey the vision and values of Zenith to media staff
Collaborate with all media channel team leads to develop and execute holistic omni-channel media solutions
Plays a leading role in all aspects of campaign management including vendor liaison and reporting
Provide thought leadership, consultation and act as a voice for digital/social media
Establish and grow relationships with senior media clients, as well as be a key agency contact and internal agency partner
Work with VPs to continue to identify the development and documentation of social/paid social best practices and formal training to improve operational efficiencies within the team and the group
Enjoy being a key partner to digital/social media publishers and partners with an eye to identifying client innovation opportunities
Stay apprised of new technologies and trends and a keen understanding of digital/social landscape to incorporate into media driven solutions and business building ideas
Training/Support for Assistant Planners in billing, reporting, trafficking, analytics and research
Assist in presentation of data, insights and media to clients
Intimate knowledge of consumer habits & touchpoints, i.e. magazine, digital mobile, social, video
Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
Assist team in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations
Draw actionable insights based off syndicated data, Nielsen, Comscore, Strategy, TNS, adrelevance and Quantcast
Create dynamic presentations that effectively communicate to our clients
Maintain a knowledge of all ad serving platforms across platformw
Prepare and deliver buying and or digital trafficking specs and guidelines

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom

11K employees (3,008 in marketing)

www.publicisgroupe.com