Supervisor, Programmatic, Biddable at Omnicom Media US | New York City, NY | $115K/yr – $130K/yr

Supervisor, Programmatic, Biddable

New York City, NY (Hybrid)

$115K/yr – $130K/yrSenior Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own and optimize programmatic media campaigns end to end, driving data-led performance for pharma-focused clients, while managing a small team and expanding share of budgets.

Growth Ownership: Lead strategy on targeting, bidding, platforms, data usage and downstream funnel optimization across programmatic channels.
Performance Analytics: Translate campaign data into insights, highlight drivers, and push for data access to unlock next-level growth.
Team & Revenue: Mentor 3–4 associates, grow client base and upsell opportunities to increase revenue share.

Job Description

Responsibilities

Master Media and buying-related technologies, including DSP’s, DMP, 3rd party ad servers and manual exchanges
Understand client performance objectives and develop successful segmentation and optimization strategies to exceed client expectations
Independently drive highly analytical and quantitatively driven techniques to continually exceed client performance expectations, allowing PHD to increase share of budgets
Set campaign "strategies", e.g., targeting, bidding, platforms, data usage, ideas, downstream client funnel optimization
Communicate and liaise with our partners (technology, media, and data) to oversee the launch and ongoing execution of the campaigns
Able to make compelling arguments based on data and results for more client data access
Evaluate reporting and user data to identify and capitalize on key drivers of performance and identify opportunities for account growth
Increase PHD revenue and market share through new client development and upsell of existing clients
Manage a team of 3-4 associates and senior analysts

Requirements

3-5 years of work experience, with recent managerial experience in performance-driven advertising and managing client campaigns with proven track record of client success (pharma client experience will be prioritized)
Experience managing Programmatic channels: Display, OLV, CTV, Audio
Experience optimization programmatic campaigns across DSP, DMP, and Ad Serving platforms
Advanced Excel/spreadsheet capabilities
Experience utilizing clinical measurement dashboards are a plus and prioritized
DSP certifications are a plus
Bachelor’s degree