Responsibilities

• Assists the Associate Director with all aspects of digital media plan development and recommendations
• Interprets communications/digital media strategy and translates into communication planning action steps
• Oversees and manages the team, as well as the day-to-day operation of all media activity
• Demonstrate initiative by researching and identifying valuable information/insights to improve media product
• Determines and supervises the best possible implementation of all approved communication plans and projects
• Acts as primary point of contact for client stewardship requests
• Learns and understands all phases of the clients’ marketing objectives and provides media recommendations to deliver against these objectives
• Understands all proprietary research tools/processes and applies learning during communication planning
• Prepares and presents communication plans, as needed, including objectives, strategy, rationale, and all backup materials
• Establishes strong working relationship with partner agencies (where/when applicable), delivering a seamless communications process

Requirements

• Bachelor’s degree (BA/BS)
• 4-6 years of digital media planning experience
• Excellent written and verbal communication skills
• Ability to prioritize and organize projects for self and team
• Excellent understanding of media fundamentals
• Demonstrated ability in training and leadership skills
• Provides an energy level that brings new and exciting ideas to the planning function