Responsibilities

• Build strategic media framework under manager’s guidance, ensuring consistency across all elements of plan development and implementation
• Lead research initiatives, identifying digital tools and resources that will aid in the consumer insight gathering and strategic planning process
• Share evolving digital media trends and opportunities with peers and clients, ensuring recommendations look to incorporate both existing media as well as emerging channels
• Supervise the development of media briefs and the strategic and tactical execution of all media buys, ensuring all strategic direction and timelines are clearly communicated to the inner-agency teams
• Oversee the accuracy and timeliness of account management and buy maintenance
• Synchronize all strategy and tactical efforts between Digital and Traditional channels
• Guide team in setting goals and project tasks & timelines, ensuring team members has challenging, level-appropriate projects and opportunities to learn new skills
• Manage performance reviews, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
• Maintain strong relationships with clients and partner agencies at appropriate level, by serving as the key agency contact
• 15% Stewardship
• 10% Team Development
• 40% Strategic Leadership
• 35% Client Relations

Requirements

• Minimum of 5-7 years of experience developing strategic media recommendations and stewarding digital media account projects
• Primary experience in Digital Media, with high level understanding of planning, buying and activation
• Familiarity with marketing principles, analytics and concepts
• Passion for technology, with a strong understanding of the inner-workings of Digital platforms
• Proficiency in Microsoft Office (Excel, PowerPoint, Word), digital media research/reporting resources
• Prior experience in a Client contact and leadership role
• Ability to deliver quality recommendations with confidence in person or over the phone to key clients
• Strong leadership and supervisory experience in terms of developing media professionals, with ability to manage a team of 1-2 people
• Effective verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients
• No requirements for certificates, licenses and registrations
• No requirements for physical activity and work environment

Preferred

Benefits