Responsibilities

• Assist in creating social media content (images, captions, videos) for platforms like LinkedIn, Twitter, Facebook, Instagram, and others.
• Help schedule and publish posts on various social media channels, ensuring consistent voice and brand alignment.
• Assist with content curation, identifying relevant industry news and trends to share on social media.
• Review and monitor social media channels for engagement, comments, and messages, responding as appropriate or escalating to the team.
• Help with the execution of social media campaigns, ensuring content is aligned with campaign objectives.
• Assist in brainstorming content ideas for upcoming campaigns, events, and promotions.
• Track and report on campaign performance and social media metrics, assisting in analyzing results and suggesting improvements.
• Work closely with the Communications team to develop ideas and support the team’s broader strategy.
• Participate in team meetings and brainstorming sessions to gain insight into integrated communication efforts.
• Learn and contribute to social media best practices and how they align with business goals.

Requirements

• Exoperience and Qualifications
• Currently enrolled in a college or university program, preferably in Marketing, Communications, Public Relations, or a related field.
• Familiarity with social media platforms (LinkedIn, Twitter/X, Facebook, Instagram, etc.) and their tools and features.
• Basic writing, editing, and storytelling skills with an understanding of brand voice and messaging.
• Strong attention to detail and ability to create high-quality, error-free content.
• Creative mindset and eagerness to contribute ideas to social media content.
• Interest in learning about social media marketing, digital engagement, and brand strategy.

Preferred

• Collaborative
• Adaptable
• Creative
• Organized
• Communicative

Benefits

• Learning opportunities: gain hands-on experience with social media marketing and digital content creation.
• Exposure to brand strategy and how social media contributes to overall marketing efforts.
• Collaborate with professionals in the Communications and MarComm teams, gaining exposure to various aspects of integrated communications.