Student Marketeer - Louisiana State University

Baton Rouge, LA (Unknown)

Salary Not AvailableIntern/New GradPart time

Posted 3 weeks ago

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Job Summary

Own campus brand activation and community-building for Red Bull with a focus on premium student experiences, campus partnerships, and hands-on sampling to grow awareness and on-campus presence.

  • Campus Activation: design and execute a tailored campus plan and engaging brand experiences.
  • Creator & Community: identify local collegiate creators and nurture campus networks with the Field Marketing Specialist.
  • Growth & Partnerships: drive sampling, events, and retail visibility with local sales teams and distribution points.

Job Description

Responsibilities

  • Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
  • Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your university.
  • Create a strong network on and around your campus, establishing and maintaining relationships with key local individuals.
  • Identify local collegiate content creators in relevant Red Bull scenes and work with your FMS to bring them into the World of Red Bull.
  • Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
  • Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers.
  • Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations.
  • Increase brand engagement on your Social Media handles through authentic content.
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on your campus and in your region.
  • Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.

Requirements

  • Must be at least 18 years of age
  • Must have a valid US driver’s license
  • University or college enrollment required
  • Must be fluent in English, additional languages an advantage
  • Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
  • Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities & hot-spots
  • Connected with a diverse range of influential groups and individuals on campus
  • Affinity for project management, working 'behind the scenes’, and winning sales
  • A team player, willing to represent Red Bull with branded outfits and onboard the Red Bull Mini
  • Employees may be required to lift and/or move items weighing 25 pounds or more, as needed.

Preferred

  • additional languages an advantage
Red Bull logo

Red Bull

4.2 Glassdoor

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

Founded in 1987
Fuschl am See, Salzburg, AUT
29K employees (7,110 in marketing)
82% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
8.5M
Monthly Google Ads Budget
$21.2K
Traffic Source Mix
Search
50.1%
Direct
42.2%
Referral
4.8%
Social
2.3%
Paid
0.6%

Headcount Trend

Current headcount: ~28.5K

Marketing Team

Marketing Team Size
6,232 (22% of company)
Median Career Experience
12 years
Median Tenure
7.4 years
Marketing Roles Posted (Last 30 Days)
17

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