Student Brand - Brand Communications Team

Boston, MA (Unknown)

Salary Not AvailableIntern/New GradContract

Posted 3 days ago

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Job Summary

Own and drive Normal Art's content strategy across social, web, and events, producing and curating engaging content for Instagram and TikTok while ensuring a consistent brand identity through design and performance analysis.

  • Own content calendars and video production to optimize reach
  • Collaborate with MassArt Marketing and Communications to align initiatives

Job Description

Responsibilities

  • This team establishes the voice and face of Normal Art by managing a cohesive strategy across social media, web content, and event promotion. Responsible for creating and curating compelling content for Instagram and TikTok, the team drives engagement while maintaining the brand's digital presence and coordinating with MassArt's Marketing and Communications office. Beyond digital platforms, the team handles graphic design for physical touchpoints, including product design and vending machine wraps, to ensure a consistent brand identity. Members develop content calendars, analyze performance metrics, and utilize strong video production skills to optimize reach and impact. Collectively, the team ensures that every Normal Art initiative is strategically promoted and visually aligned with our community-driven mission.

Requirements

  • Student must have completed the elective course Design for Consumers.
  • Selected candidates must be eligible to work in the US at the time of employment, complete all onboarding tasks including a Criminal Offender Record Information (CORI) and Sex Offender Registry Information (SORI) background review and provide proof of eligibility to work in the US by completing the Form 19, Immigration Reform and Control Act of 1986.
  • You are required to show proof of your identity and employment eligibility within three (3) days of the start of your employment. You will not be authorized to work in any capacity until all paperwork has been completed.

Benefits

  • Comprehensive Benefits (does not apply to contractor/student positions): When you embark on a career with the Commonwealth, you are offered an outstanding suite of employee benefits that add to the overall value of your compensation package. We take pride in providing a work experience that supports you, your loved ones, and your future.
Massachusetts College of Art and Design logo

Massachusetts College of Art and Design

3.8 Glassdoor

Massachusetts College of Art and Design is a public, independent college of art and design. The college's professional baccalaureate and graduate programs prepare students to participate in the creative economy as fine artists, designers, and art educators, and to engage in the well being of their society. As a national leader in visual art and design education, the college influences contemporary culture through the accomplishments of its alumni and the creative activities of its faculty and staff.

Boston, Massachusetts, USA
980 employees (142 in marketing)
1% recommend to a friend
1% CEO approval

Traffic Signals

Monthly Visitors
83.3K
Traffic Source Mix
Search
56.9%
Direct
26.3%
Referral
7%
Social
1.7%
Paid
0.1%

Headcount Trend

Current headcount: ~981

Marketing Team

Marketing Team Size
36 (4% of company)
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
1

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