Student Brand Ambassador - University of Kentucky

USA (Remote)

Salary Not AvailableIntern/New GradPart time

Posted 2 months ago

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Job Summary

Own on-campus student engagement and lead-generation for Kaplan by building partnerships, driving events and social reach, and connecting enroll-ready students with test-prep experts.

  • Campus relationships & partnerships: Build Kaplan ties with student organizations and influential groups.
  • Lead gen through events & social: Generate enrollments via on-campus initiatives and social channels.
  • Student connections: Link ready-to-enroll students with the appropriate test prep expert.

Job Description

Own on-campus student engagement and lead-generation for Kaplan by building partnerships, driving events and social reach, and connecting enroll-ready students with test-prep experts.

  • Responsibilities: Use existing campus connections to build Kaplan relationships with student organizations and establish partnerships with influential groups.
  • Collaborate with campus-focused partners to generate leads and enrollments through on-campus initiatives and social media efforts.
  • Connect students who are ready to enroll with the appropriate test prep expert.
  • Execute grassroots marketing initiatives, including on-campus events, tables, fairs, flyers, and more.
  • Develop new relationships and establish partnerships with influential student groups and organizations.
  • Present to students on campus to share how Kaplan’s products and resources will help them achieve their goals.
  • Use your campus knowledge and expertise to bring Kaplan to relevant campus activities and initiatives.
  • Create and share content through personal social media channels to engage students with the Kaplan brand and experience.

Kaplan

3.7 Glassdoor

Kaplan is a global educational services company that provides individuals, universities, and businesses with a diverse array of services, including higher and professional education, test preparation, language training, corporate and leadership training, and student recruitment, online enablement and other university support services.Our company was founded in 1938 in Stanley Kaplan’s Brooklyn, NY home with a mission to help children of immigrants advance their dream of going to college. From those humble beginnings, Kaplan has grown into an enterprise operating in 28 countries and serving nearly a million students and thousands of corporate and university clients.Throughout our history, Kaplan has remained committed to our founding mission of expanding educational access and transforming learning through new technologies. We are always moving forward—innovating, adapting, and bringing education into the future. The vast breadth and scale of our capabilities and diverse offerings set us apart, allowing our students and partners to advance further, faster.Kaplan is a subsidiary of the Graham Holdings Company.

Founded in 1938
Fort Lauderdale, Florida, USA
11K employees (638 in marketing)
68% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
206.5K
Traffic Source Mix
Search
51.5%
Direct
39.5%
Referral
7.4%
Social
1%
Paid
0.4%

Headcount Trend

Current headcount: ~11.2K

Marketing Team

Marketing Team Size
530 (5% of company)
Median Career Experience
7 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
10

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