Strategic Partner Marketing Manager

West Virginia, USA (Remote)

$146K/yr – $172K/yrDirector/ExecutiveFull time

Posted 3 weeks ago

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Job Summary

Own partner marketing governance and co-branding with enterprise alliances, turning joint value into ready-to-sell messaging.

  • Lead end-to-end launch motions with partners and field events.
  • Build and govern a shared co-marketing hub and asset library.
  • Maintain consistent product positioning across all partner materials and secure fast, executive-level approvals.

Job Description

Responsibilities
  • Own the day-to-day marketing relationship with Syndio's strategic partner portfolio
  • Build trusted working relationships with counterpart marketing contacts at each partner organization
  • Represent Syndio marketing in partner planning calls, quarterly business reviews, and co-marketing syncs
  • Bring executive presence to senior-stakeholder settings — comfortable representing Syndio one-on-one with senior leaders at partner organizations, without needing Syndio leadership in the room
  • Coordinate across multiple external stakeholders when programs involve more than one partner organization at once
  • Understand each partner's program structure and stage — enrollment, certification/build status, GA — and calibrate marketing claims and asset readiness accordingly, so we never market a partnership ahead of where it actually stands
  • For partnerships that follow a full launch motion (marketplace listing, seller enablement, launch event, periodic refresh), lead that process end to end as a bounded project
  • Develop and manage a co-marketing hub that gives both Syndio and partner teams a single place for joint messaging, approved assets, and campaign materials
  • Ensure messaging across all partner-facing materials accurately reflects Syndio's product capabilities and current positioning
  • Establish a lightweight review and approval process with Product Marketing as final sign-off, so partner content stays current and on-brand as our product and positioning evolve
Requirements
  • 5+ years of experience in B2B marketing, with at least 2 years in a partner marketing, alliances marketing, or product marketing role — ideally including experience marketing alongside enterprise ISV/platform partners (e.g. Workday, SAP) and partners operating under consulting, sub-license, or referral models (e.g. Mercer, PwC)
  • Demonstrated ability to manage complex, cross-functional relationships and work across organizational boundaries
  • Strong written communication skills and an instinct for clear, accurate product messaging
  • Executive presence — proven comfort operating credibly with senior stakeholders (VP+) at partner organizations and internally
  • A sharp eye for visual and brand detail — able to evaluate co-branded creative against brand standards, not just write copy
  • Experience creating co-branded content and managing partner-facing asset libraries
  • Comfort operating with autonomy in a fast-paced environment where priorities shift and structure has to be built, not inherited
  • Familiarity with HubSpot or similar CRM/marketing automation platforms
  • Experience in HR tech, compensation, or enterprise SaaS is a plus
Nice to have
  • Experience in HR tech, compensation, or enterprise SaaS is a plus
  • 5+ years of experience in B2B marketing, with at least 2 years in a partner marketing, alliances marketing, or product marketing role — ideally including experience marketing alongside enterprise ISV/platform partners (e.g. Workday, SAP) and partners operating under consulting, sub-license, or referral models (e.g. Mercer, PwC)
Benefits
  • 💰 Competitive Compensation. For this role our salary is targeted at $146-172k per year. Final offer amounts are determined by factors such as experience and expertise. We take a geo neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
  • 🏆 Syndio Equity. So you can share in Syndio’s success
  • 🏝 Flexible Vacation Policy. We encourage our team to recharge when they need to, plus paid sick & safe time, compassion leave, and voting leave.
  • 🩺 Medical, Dental, Vision. Syndio pays 90% of employee premiums, and 50% for dependents.
  • 🏥 Life Insurance & Disability. Syndio covers the full premium.
  • 📍Remote within the US (East Coast preferred) #LI-Remote
Syndio logo

Syndio

4.0 Glassdoor

Syndio is the industry pioneer in Decision Intelligence for Pay. Built on nearly a decade of proprietary compensation insights, Syndio helps global organizations make smarter pay decisions that win talent while protecting internal equity and controlling costs. Using Syndi, the company's first AI-native solution, teams get precise, instant pay recommendations embedded in their workflows. More than 350 leading companies rely on Syndio's solutions to guide compensation decisions for over 10 million employees across 100 countries.

Founded in 2016
Seattle, Washington, USA
154 employees (11 in marketing)
68% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
26.6K
Traffic Source Mix
Search
31.5%
Direct
43.8%
Referral
10.7%
Social
12.4%
Paid
1.2%

Headcount Trend

Current headcount: ~153

Marketing Team

Marketing Team Size
9 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$83.4M
Last Raise
$50M
Series C, 4 years ago

Funding History

  • Sep 2021
    Series C • $50M
  • Jun 2021
    Series Unknown • $1M
  • Jan 2021
    Series B • $17.1M

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