Responsibilities

• Lead reseller enablement execution for assigned vendor lines and business teams, from annual plan development through campaign launch, tracking, and optimization
• Manage and track MDF and Co-Op budgets, forecasting spend, driving compliance with contractual and regulatory standards, and reporting ROI to vendor and business stakeholders
• Develop, refine, and package marketing assets-campaign collateral, email templates, digital ads, presentation decks, promotional materials-ensuring on-brand messaging and creative alignment
• Design and administer partner incentive programs (both partner-led and sales-led), coordinating with vendors and internal teams to maximize engagement and revenue impact
• Collaborate with Strategic Marketing Managers on vendor sponsorships and TD SYNNEX event presence-curating content, coordinating logistics, and ensuring seamless execution at internal and external conferences
• Perform ongoing market and performance reviews: analyze campaign metrics, identify trends, recommend optimizations, and present actionable insights that drive continuous improvement
• Build and nurture relationships with vendor business teams, vendor representatives, and key decision-makers-serving as a trusted consultant on marketing strategy, budget allocation, and program effectiveness
• Support talent development initiatives by mentoring junior enablement specialists and contributing to best-practice frameworks for partner marketing across the organization

Requirements

• 1-3 years of B2B experience, ideally within technology distribution or security vendor channels
• Bachelor's degree in Marketing, Business, or related field or relevant years of experience
• Strong understanding of MDF/Co-Op fund management, budget forecasting, and ROI analysis
• Demonstrated expertise in developing multi-channel marketing campaigns and partner incentive programs
• Proficiency in campaign performance analysis and data-driven decision-making (Excel or similar tools)
• Excellent written and verbal communication skills, with the ability to craft clear, compelling messaging for diverse audiences
• Highly organized self-starter who thrives in a fast-paced environment and can manage multiple priorities under tight deadlines
• Collaborative relationship builder who influences stakeholders at all levels and fosters inclusive teamwork

Preferred

• Experience supporting security or multi-vendor technology portfolios
• Familiarity with marketing automation platforms (e.g., Marketo, Pardot) and PRM systems
• Background in event marketing and sponsorship coordination
• Demonstrated grit, confidence, and a growth mindset-ready to adapt as business goals evolve

Benefits

• Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
• Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
• Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
• Diversity, Equity & Inclusion: It's not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
• Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
• Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.