Responsibilities

• Strategic Client Consulting: Work closely with Mid-Missouri businesses and advertising agencies to analyze their marketing needs, identify growth opportunities, and develop data-driven, strategic campaigns.
• Multi-Platform Solution Design: Utilize a comprehensive portfolio of advertising products, including broadcast television (ABC17, FOX22), targeted streaming television (OTT/CTV), and a full suite of digital marketing tactics (SEM, SEO, display, social).
• Business Development: Aggressively pursue new business and cultivate long-term relationships that lead to sustained partnerships. This role also manages an established book of business.
• Client-Focused Account Management: Prioritize relationship-driven account management, ensuring client success, campaign performance, and consistent renewals.
• Collaboration: Work with our experienced team to leverage internal market research, audience analytics, and industry insights to build winning proposals.

Requirements

• A strong understanding of digital media strategies and trends (e.g. SEO, SEM, social, or streaming TV).
• Exceptional communication, presentation, and strategic thinking
• A relationship-driven approach with a clear focus on client retention and growth.
• Previous professional experience in a Marketing, Communications, Business, or a related field.
• Hours/Schedule: This is a full-time position, scheduled Monday through Friday from 8:00am-5:00pm with flexibility required by the employee.