Strategic Communications Director

Baltimore, MD (Hybrid)

$139K/yr – $145K/yrDirector/Executive5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own external and internal government communications with end-to-end ownership of strategy, messaging, content ops, and leadership engagement across MEA and state partners.

  • External comms strategy, messaging, content, and high profile opportunities
  • Internal comms processes, metrics, and staff development
  • PIA support and cross-team collaboration to advance agency priorities

Job Description

  • Lead external communications strategy and tactical plan aligned to agency goals
  • Develop strategic messaging for Agency leadership, including talking points, speeches, op-eds, and blogs
  • Oversee content creation for social media, website, digital marketing and webinars
  • Collaborate with the Governor’s Office and other State Government Offices on high profile communication opportunities
  • Draft press releases and branded collateral materials
  • Identify opportunities for thought leadership and strategic engagement
  • Direct internal communications operations for leadership messaging and outreach processes
  • Develop and implement internal processes for branding and communications metrics
  • Coach and develop staff to communicate effectively and manage a team
  • Support Public Information Act requests and supervise interns
Maryland Energy Administration logo

Maryland Energy Administration

3.8 Glassdoor

The mission of the Maryland Energy Administration (MEA) is to promote clean, affordable, reliable energy and energy-related greenhouse gas emission reductions to benefit Marylanders in a just and equitable manner. To achieve its mission, MEA advises the Governor, General Assembly on matters relating to energy policy. MEA administers grant and loan programs to encourage clean energy technologies in all sectors of Maryland's economy: Residential, Commercial, Agricultural, and Transportation.

Baltimore, Maryland, USA
66 employees (3 in marketing)
80% recommend to a friend
75% CEO approval

Traffic Signals

Monthly Visitors
10M
Monthly Google Ads Budget
$13.9K
Traffic Source Mix
Search
44.4%
Direct
48.6%
Referral
5.5%
Social
0.8%
Paid
0.6%

Headcount Trend

Current headcount: ~66

Marketing Team

Marketing Team Size
3 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$4.5M
Last Raise
Grant, 2 years ago

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