State Campaign Manager, Public Affairs - AI Campaign

New York City, NY (Unknown)

$176K/yr – $247K/yrSenior Level8+ years exp

Posted 6 days ago

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Job Summary

Own and drive state and local AI campaign execution across cross-functional teams, turning strategy into actionable state-level plans and adapting to legislation and dynamics.

  • Own cross-functional campaigns and milestones
  • Navigate state policy and legislative developments

Job Description

Responsibilities

  • Serve as the single-threaded owner for state and local AI campaign execution, defining the vision and strategy for your designated market(s) and driving cross-functional alignment on the ground.
  • Act as the primary quarterback across Meta's communications, marketing, policy, legal, research, and product teams to ensure seamless campaign execution at the state and local level — synthesizing inputs, driving alignment, and maintaining a unified campaign narrative.
  • Build and maintain strong internal relationships across functions, ensuring that campaign strategies are translated into coordinated state-level action and that cross-functional team insights flow back to inform planning.
  • Develop and execute localized campaign plans — including earned media, paid media, grassroots/grass-roots engagement, and legislative outreach — that advance Meta's AI narrative and priorities at the state and local level.
  • Act as a practical, hands-on campaign leader who can translate strategy into actionable state-level tactics with clear milestones and accountability.
  • Monitor state legislative and regulatory developments related to AI and technology policy, and adapt campaign strategy in real time to address emerging issues.
  • Deploy campaign resources effectively across paid, earned, and grassroots channels to maximize impact in priority states and localities.
  • Convene and lead regular cross-functional syncs to ensure all internal teams are operating from the same playbook, flag dependencies, and drive accountability across workstreams.
  • Build repeatable best practices for state-level campaign execution and cross-functional coordination that can scale across multiple markets.

Requirements

  • 8+ years of experience in political campaigns, public affairs, or government relations, with a strong emphasis on statewide and local campaign management
  • Demonstrated experience managing or serving in a senior role on at least one statewide campaign (gubernatorial, senatorial, ballot initiative, or statewide issue advocacy)
  • Proven track record running field operations, coalition-building, or voter/public engagement programs at the state or local level
  • Experience coordinating across multiple internal functions or departments (e.g., comms, policy, legal, marketing) to deliver integrated campaign outcomes
  • Experience working with or influencing state legislatures, governors' offices, or local government bodies
  • Ability to manage multiple cross-functional workstreams simultaneously with a campaign-speed mindset
  • Comfortable interacting with and influencing senior leadership, elected officials, and diverse community stakeholders

Preferred

  • Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
  • Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
  • Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
  • Direct experience managing a statewide political campaign (candidate or issue-based) as campaign manager, political director, or field director
  • Proven success operating in a large, matrixed organization where campaign outcomes depend on coordinating across teams you don't directly manage — rallying internal partners through influence, clarity, and shared purpose
  • Experience running state or local issue advocacy campaigns, ideally in technology, innovation, or economic development
  • Track record of building effective grassroots and grasstops coalitions in multiple states or regions
  • Familiarity with the AI policy landscape and the ability to communicate complex technology topics in accessible, locally relevant terms
  • Exceptional leadership skills with a willingness to take initiative, be scrappy, and operate with a high degree of autonomy and judgment
  • Sound strategic instincts combined with hands-on execution — you're as comfortable building a state-level plan as you are leading an internal cross-functional alignment meeting
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Meta

Meta's mission is to build the future of human connection and the technology that makes it possible. Our technologies help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. To help create a safe and respectful online space, we encourage constructive conversations on this page. Please note the following: • Start with an open mind. Whether you agree or disagree, engage with empathy. • Comments violating our Community Standards will be removed or hidden. Please treat everybody with respect. • Keep it constructive. Use your interactions here to learn about and grow your understanding of others. • Our moderators are here to uphold these guidelines for the benefit of everyone, every day. • If you are seeking support for issues related to your Facebook account, please reference our Help Center (https://www.facebook.com/help) or Help Community (https://www.facebook.com/help/community). For a full listing of our jobs, visit https://www.metacareers.com

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