Responsibilities

• Platform messaging, event planning and execution, keynote presentation support, creative asset development, quarterly newsletters, budget tracking and interacting with developers, customers/OEM partners and third party vendors . Many of the product marketing outputs will be utilized by XR executives at leading trade shows and events, where this person will represent some of the technologies and products.
• This role requires a collaborative approach working closely with engineering, business development, product management, PR, digital, brand, sales, legal and third-party partners and the ability to adapt to shifting timelines, conflicting priorities, and a mix of complex technologies and products autonomously and proactively.
• The individual will be expected to collaborate with a cross functional team and work with product management to understand business priorities, support the articulation of product marketing strategy, help develop marketing tactics, and support the creation of assets such as XR messaging, content, webpage copy, go-to-market plans, tactics, leading to an integrated planning and seamless execution.
• The individual will also be expected to understand and explain technical concepts in the areas of immersive technology such as Virtual, Mixed and Augmented Reality and enabling technologies such as AI, connectivity, semiconductors, and more, to both technical and non-technical audiences in a multi-cultural context.
• Job Responsibilities
• Support XR product marketing activities including marketing strategy development, platform messaging, product launches, industry events, and co-marketing with customers
• Facilitate collaboration across engineering, demo team, marketing, business development, product management, and third-party developers, partners for planning and execution
• Lead development of internal communications including quarterly reports, contribution to internal newsletters, post-event reports, etc.
• Support In the development of creative assets including blogs, speakership presentations, videos, photography
• Collaborate with the finance and procurement departments to track the XR product marketing budget

Requirements

• 3+ years of work in a fast-paced, matrixed tech environment
• Experience with product and tech marketing
• 1+ Basic Project Management within a marketing organization
• Experience in presentation development, product messaging and positioning
• Excellent communication skills, written and verbal
• Bachelor’s Degree and 3+ years of Communication, Marketing, Public Relations or related work experience, OR
• Associate’s Degree and 5+ years of Communication, Marketing, Public Relations or related work experience, OR
• High School Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations or related work experience