Sr. Web Analyst, Marketing

USA (On-site)

$91K/yr – $125K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive digital analytics for Web and Digital Marketing, turning data into decisions that improve ROAS.

  • Own the digital measurement strategy and frameworks to support the Web experience and Digital Marketing
  • Must-have: 5+ years in a digital marketing analytics role in a B2B SaaS environment
  • Standout: Build dashboards in Tableau, Power BI, Looker Studio

Job Description

Drive digital analytics for Web and Digital Marketing, turning data into decisions that improve ROAS.

  • Own the digital measurement strategy and frameworks to support the Web experience and Digital Marketing
  • Must-have: 5+ years in a digital marketing analytics role in a B2B SaaS environment
  • Standout: Build dashboards in Tableau, Power BI, Looker Studio

Benefits

  • A one-product software company creating real value for the largest enterprises and millions of end customers globally, striving for a world where software works perfectly.
  • Working with the latest technologies and at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research.
  • A team that thinks outside the box, welcomes unconventional ideas, and pushes boundaries.
  • An environment that fosters innovation, enables creative collaboration, and allows you to grow.
  • A globally unique and tailor-made career development program recognizing your potential, promoting your strengths, and supporting you in achieving your career goals.
  • A truly international mindset with Dynatracers from different countries & cultures all over the world, and English as the corporate language that connects us all
  • A culture that is being shaped by the diverse personalities, expertise, and backgrounds of our global team.

Requirements

  • Degree in Marketing, Statistics, Business Administration or other relevant fields
  • 5+ years of experience in a digital marketing analytics role in a B2B SaaS environment
  • Deep understanding of digital marketing channels, funnel metrics, A/B testing and other campaign measurement frameworks
  • Demonstrated proficiency using web analytics tools such as Google Analytics (preferred) or Adobe Analytics
  • Hands-on experience building and maintain dashboards in Tableau, Power BI, Looker Studio or similar visualization tools
  • Ability to communicate insights clearly and effectively
  • Strong analytical and problem-solving skills with attention to detail
  • Ability to collaborate effectively with team members, cross-functional stakeholders, and 3rd party partners.
Dynatrace logo

Dynatrace

4.1 Glassdoor

Dynatrace keeps today’s AI-driven world working by advancing observability for today’s digital business. The world relies on software, but what isn’t seen is just how much complexity goes on behind the scenes to make sure everything stays up and running. Most businesses today have huge digital ecosystems made up of software, data flows, applications, and hybrid-cloud environments. As these ecosystems grow in complexity, so do the points of failure. Outages and glitches resulting in grounded flights or failed financial transactions prove how critical it is that software works as expected, making AI-powered observability an essential capability to ensure digital businesses run smoothly and recover quickly — keeping the world working. Dynatrace provides businesses with a holistic view of their entire digital ecosystem, removing the burden of operational monitoring and alert management. By automating these tasks, teams are empowered to transform complexity into their greatest asset and to drive their business forward by focusing on high-impact initiatives, driving topline acceleration, fueling innovation, and delivering experiences customers love.

Founded in 2005
Boston, Massachusetts, USA
5.6K employees (261 in marketing)
80% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
32.7%
Direct
53.4%
Referral
10.2%
Social
2.1%
Paid
1.5%

Headcount Trend

Current headcount: ~5.8K

Marketing Team

Marketing Team Size
185 (3% of company)
Median Career Experience
15 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$21.9M
Last Raise
$4M
Post IPO Equity, 3 years ago

Funding History

  • Mar 2023
    Post IPO Equity
  • Jan 2011
    Venture Round • $4M
  • Aug 2008
    Series B • $12.9M

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