Sr. Product Marketing Manager

Foster City, CA (Hybrid)

$145K/yr – $160K/yrSenior Level5+ years expFull time

Posted 7 days ago

Job Summary

Own Openprise product marketing to shape positioning, messaging, and enablement across key buyer personas, driving launches, collateral, and campaign strategy that shorten sales cycles.

  • Lead GTM planning, from messaging framework to launch assets and post-launch measurement.
  • Collaborate with sales, product, and success to build case studies, proof points, and reference programs.

Job Description

Responsibilities

  • Define and own Openprise's positioning for key buyer personas across our core use cases.
  • Translate complex platform capabilities into clear, compelling narratives that differentiate Openprise in the market.
  • Monitor the competitive landscape and create materials and training to help our sales team win.
  • Lead product launches and new feature releases, coordinating across product, sales, and marketing.
  • Own the GTM plan: from the messaging framework to launch day assets to post-launch measurement.
  • Build the decks, one-pagers, talk tracks, and ROI tools that shorten sales cycles and improve win rates. Train the Sales team on new initiatives and campaigns
  • Partner closely with sales leadership to identify gaps and keep enablement materials up to date.
  • Develop a deep understanding of customer use cases, pain points, and buying journeys, and assist in developing compelling case studies, proof points, and reference programs in partnership with customer success.
  • Ensure Openprise is well-represented in reports, reviews, and industry conversations.
  • Gather and synthesize buyer and customer insights to inform messaging, product direction, and campaign strategy.

Requirements

  • 5+ years in product marketing, ideally at a B2B SaaS company selling to technical or operational buyers.
  • Proven track record of translating complex products into crisp, differentiated positioning.
  • Equally strong at strategic planning and hands-on execution — you don’t wait for someone else to write the first draft.
  • Strong cross-functional collaborator with the ability to influence and drive action
  • Experience in the RevOps, MarketingOps, or data/analytics space is a significant plus.
  • Outstanding written and verbal communication skills.

Preferred

  • MBA or advanced business/technical degree desired, but not required
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Openprise

4.6 Glassdoor

Your RevOps strategy is only as good as the data powering it. If your data is messy, siloed, or unreliable, AI won’t save you—it’ll just make the problem bigger. Ultimately, every RevOps problem is a data quality problem.That’s where Openprise comes in. We’re data nerds at heart. We believe clean, high-quality data and solid processes are the backbone of a successful business. Our mission is simple: turn data chaos into clarity so your GTM Ops teams can move faster, work smarter, and trust the numbers—whether you're making decisions, building workflows, or scaling with AI.Our flagship product, the Openprise RevOps Data Automation (RDA) Cloud, is a no-code, full-stack, AI-powered platform that does the heavy lifting for you: data cleansing, unification, enrichment, and orchestration. It’s everything you need to turn messy, chaotic data into reliable, ready-to-use insights, all in one place.No more stitching together single-point solutions, juggling integrations, or fighting siloed systems. The RDA Cloud connects all your GTM apps to your systems of record without extra complexity, giving your GTM teams data they can trust, take timely action on, and make the right decisions with.That’s why top enterprises and high-growth companies trust Openprise to fuel agile, scalable, automated RevOps strategies—and keep revenue flowing.

Founded in 2014
San Mateo, California, USA
131 employees (12 in marketing)
94% recommend to a friend
100% CEO approval

Salaries

Posted range

$145K/yr – $160K/yr

Taken straight from the job posting.

See all Openprise salaries

Marketing Team

Marketing Team Size
10 (8% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$58.3M
Last Raise
$25M
Series B, 2 years ago

Funding History

  • Mar 2024
    Series B • $25M
  • Oct 2021
    Series A • $16M
  • Apr 2020
    Seed • $4M

Traffic Signals

Monthly Visitors
6.7K
Monthly Google Ads Budget
$4K
Traffic Source Mix
Search
38%
Direct
46.2%
Referral
7%
Social
7.6%
Paid
1.1%

Headcount Trend

Current headcount: ~132

Recent News

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Sr. Product Marketing Manager

Openprise · Foster City, CA · Hybrid