Sr. Product Marketing Manager, Content Strategy

New York City, NY (Hybrid)

$104K/yr – $175K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own the storytelling engine for Product & Partner Marketing in Global & Large Enterprises, turning product strategy into customer-ready narratives across campaigns and touchpoints.

  • Content engine ownership across campaigns, channels, and customer touchpoints.
  • Collaborate with Product Marketing, Product, Field, and other teams to translate product strategy into assets that drive clarity and impact.
  • Lead agency partners and a Content Specialist to ensure high quality, fast delivery and continuous storytelling improvement.

Job Description

Responsibilities

  • Build and lead the content engine that powers Product & Partner Marketing across the Global & Large Enterprises segment.
  • Define how we bring our product stories to life across campaigns, channels, and customer touchpoints.
  • Partner closely with Product Marketing, Product, Field, and other Marketing teams to translate product strategies into compelling, customer-centric narratives and assets.
  • Manage agency relationships and ensure content is delivered with high quality, consistency, and speed.
  • Manage a Content Specialist and foster a culture of storytelling excellence, operational rigor, and continuous improvement.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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American Express

4.1 Glassdoor

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
26

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