Responsibilities

• Lead development of annual and seasonal marketing strategies for Jos. A. Bank.
• Translate enterprise and merchandising priorities into clear marketing plans and seasonal stories.
• Partner with Analytics and Media to define KPIs, targets, and testing plans.
• Monitor weekly performance and recommend adjustments to messaging, channel mix, and budget allocation.
• Maintain a forward-looking view of campaigns, milestones, and key dependencies.
• Drive alignment across Merchandising, Finance, Creative, Media, Analytics, Digital, and Stores.
• Own the banner marketing calendar, planning milestones, and key working processes.
• Build and maintain briefs, scorecards, timelines, and planning tools that improve consistency and speed.
• Partner with Creative and Media early to strengthen briefs, storytelling, and execution.
• Coordinate handoffs across teams to improve launch readiness and reduce rework.

Requirements

• 8+ years in enterprise marketing strategy, integrated planning, or retail/consumer growth roles.
• Strong collaboration skills, with the ability to build effective partnerships across Marketing, Digital, and Store teams.
• Experience leading cross-functional planning and execution across Merchandising, Creative, Media, Finance, Insights & Analytics.
• Working knowledge of marketing measurement, including KPI frameworks & testing approaches.
• Strong planning, organization, and project management skills.
• Structured problem solving and the ability to turn strategy into clear action plans.
• Strong written and verbal communication skills, with an ability to influence partners and present ideas clearly.
• Professional presence and sound judgment in a fast-paced, cross-functional environment.

Benefits

• This role is eligible for healthcare including medical, dental and vision, retirement savings (401k with a company match), income protection programs such as life, accident and disability insurance, paid time off for sick leave, vacation, bereavement, jury duty, and holidays, wellbeing program, commuter, adoption assistance, education assistance, legal services, and employee merchandise discounts. For more detailed information go Tailoredbrands.com/working-here/people-culture.