Sr. Marketing Analyst at Navan | New York City, NY | $105K/yr – $234K/yr

Navan

Sr. Marketing Analyst

New York City, NY (On-site)

$105K/yr – $234K/yrSenior Level6+ years expFull time

Posted 4 weeks ago

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Job Summary

Turn data into action by owning the marketing analytics stack and delivering actionable, executive-ready insights that drive pipeline and ROI.

Attribution and ROI: build multi-touch attribution, funnel definitions, and dashboards that show what moves conversions and how to scale impact.
Insights and campaigns: deep-dive channel mix, audience segments, and pipeline contribution to guide next steps.
Partnership and governance: establish data standards, enable self-service analytics, and proactively diagnose health with interventions for marketing leadership.

Job Description

Responsibilities

Own the marketing analytics stack—build and maintain dashboards and reports that track pipeline, campaign performance, funnel conversion, and ROI.
Create business and technical requirements and documentation and leading marketing team’s enablement.
Develop and maintain attribution models, lead scoring logic, and funnel stage definitions in partnership with MOps.
Lead cross-functional projects to develop and implement new marketing initiatives
You will go beyond "what happened" to determine "why it happened" and "what we should do next."
Serve as a strategic partner to marketing leaders, proactively diagnosing business health and prescribing specific operational interventions without waiting for top-down direction.
Establish and enforce data governance standards for the marketing organization to ensure that Finance, Sales, and Marketing are aligned on a single source of truth.
Drive the adoption of self-service analytics by designing intuitive reporting environments that allow business teams to answer their own questions at scale.
Ensure data quality and integrity across marketing data sources; troubleshoot discrepancies and build validation checks.
Conduct deep-dive analyses on campaign effectiveness, channel mix, audience segmentation, and pipeline contribution.

Requirements

6-8 years of quantitative experience in Marketing & Data Analytics, Business Operations, or Management Consulting with 2-3 years of people management experience.
Experienced working in a B2B business supporting CMO, Digital and Field Marketing teams.
Built multi-touch attribution, predictive, and demand gen models.
Exceptional attention to detail (you pride yourself on this).
A self-directed mindset with the ability to ruthlessly prioritize workstreams and navigate unstructured business problems with minimal supervision.
Expertise in translating complex analyses into concise, executive-level narratives that drive immediate strategic decisions.
Proficient in Google Sheets, including advanced formulas, pivot tables, vlookup, data validation, conditional formatting and scripting.
Expert level SQL skills; capable of data modeling from scratch using DBT/GitHub (ideally 2+ years of experience building net new data models).
Experience with Salesforce, Marketo, GA4, Amplitude, Thoughtspot, SLG & PLG GTM Strategies and API management.

Navan

3.5 Glassdoor

Navan is the leading all-in-one business travel and expense management solution that makes travel easy for frequent travelers. From finding flights and hotels, to automating expense reconciliation, with 24/7 support along the way, Navan delivers an intuitive experience travelers love and finance teams rely on. See how Navan customers benefit and learn more at navan.com.

Founded in 2015

Palo Alto, California, USA

3.1K employees (151 in marketing)

www.navan.com

58% recommend to a friend

56% CEO approval