Responsibilities

• Support the development of strategic, insight‑driven marketing campaigns for title launches across NBC & Peacock, grounded in an understanding of audience behavior, cultural trends, and platform performance data.
• Use consumer insights, audience research, and campaign performance reporting to inform marketing strategy and optimize creative.
• Distill data and insights into clear, actionable summaries that help teams understand opportunities, challenges, and recommendations.
• Build high‑quality storytelling materials and presentations that articulate campaign strategy, creative direction, performance results, and next steps.
• Act as a central communication point for assigned titles/campaigns, ensuring alignment across programming, creative marketing, social, media, publicity, product, and operations.
• Present campaign updates and creative to internal stakeholders with clarity and professionalism.
• Foster productive relationships with insights, analytics, and research partners to deepen understanding of viewer behavior and the competitive landscape.

Requirements

• 5+ years of experience in Entertainment, Digital Media, or direct‑to‑consumer marketing.
• Experience supporting 360‑marketing strategies and campaigns.
• Comfortable using data to inform marketing decisions, including analyzing campaign performance and optimizing creative.
• High proficiency with Microsoft Office, including strong PowerPoint and written communication skills.

Preferred

• Passion for Entertainment, Media, and Pop Culture.
• Strong storytelling, deck-writing, and communication skills.
• Social media savvy with understanding of current and emerging digital platforms.
• Strategic thinker who is proactive, flexible, and comfortable in a fast-paced environment.
• Solid understanding of the media landscape.
• Ability to interact with senior-level management and cross-functional partners.

Benefits

• This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.